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4 of 5 people found the following review helpful:
4.0 out of 5 stars
Great overview of the subject through case studies,
By Antigone Gone (California, USA) - See all my reviews
This review is from: Reputation Management: The Key to Successful Public Relations and Corporate Communications (Paperback)
I would highly suggest this book to somebody interested in learning more about defending a corporate reputation. However, it might not be detailed enough for a small business practitioner, nor does it focus enough on the changes made by the Internet.
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Reputation Management: The Key to Successful Public Relations and Corporate Communications by John Doorley (Paperback - May 3, 2006)
Used & New from: $24.99
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