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Restaurant Basics: Why Guests Don't Come Back...and What You Can Do About It
 
 
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Restaurant Basics: Why Guests Don't Come Back...and What You Can Do About It [Hardcover]

Bill Marvin (Author)
3.2 out of 5 stars  See all reviews (5 customer reviews)

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Book Description

December 1, 1991 0471551740 978-0471551744 1
An easy-to-read, comprehensive, commonsense look at restaurant service from the guest's point of view. Helps teach the details of good service, develop meaningful middle management training and establish definitive operating guidelines that enhance service. Explores the particular process by which customers form their opinions of restaurant service. Provides a competitive advantage for restaurant operators.

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Customers buy this book with From Turnover to Teamwork: How to Build and Retain a Customer-Oriented Foodservice Staff $80.00

Restaurant Basics: Why Guests Don't Come Back...and What You Can Do About It + From Turnover to Teamwork: How to Build and Retain a Customer-Oriented Foodservice Staff
Price For Both: $165.00

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Editorial Reviews

From the Publisher

An easy-to-read, comprehensive, commonsense look at restaurant service from the guest's point of view. Helps teach the details of good service, develop meaningful middle management training and establish definitive operating guidelines that enhance service. Explores the particular process by which customers form their opinions of restaurant service. Provides a competitive advantage for restaurant operators.

Product Details

  • Hardcover: 240 pages
  • Publisher: Wiley; 1 edition (December 1, 1991)
  • Language: English
  • ISBN-10: 0471551740
  • ISBN-13: 978-0471551744
  • Product Dimensions: 8.9 x 6.7 x 0.7 inches
  • Shipping Weight: 1.1 pounds (View shipping rates and policies)
  • Average Customer Review: 3.2 out of 5 stars  See all reviews (5 customer reviews)
  • Amazon Best Sellers Rank: #141,604 in Books (See Top 100 in Books)

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Customer Reviews

5 Reviews
5 star:
 (1)
4 star:
 (2)
3 star:    (0)
2 star:
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Average Customer Review
3.2 out of 5 stars (5 customer reviews)
 
 
 
 
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15 of 15 people found the following review helpful:
4.0 out of 5 stars An eyeopening look at dining out from the guest's perspectiv, November 15, 1998
This review is from: Restaurant Basics: Why Guests Don't Come Back...and What You Can Do About It (Hardcover)
I found this book very informative and easy to read. The thrust of the book centers on attention to detail, the task that seems to get lost or forgetten in the day-to-day operations of many restaurants! A great find!
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4 of 5 people found the following review helpful:
5.0 out of 5 stars A VERY GOOD TOOL, August 18, 2001
This review is from: Restaurant Basics: Why Guests Don't Come Back...and What You Can Do About It (Hardcover)
This is a very good tool professionals can use to run their places.No matter what style is your restaurant or where in the world is located everything you read in this book solves you problems.Even if you use specialists to train your emploees it is good to read it yourself. The way it is written helps a lot to use the book.Just pick up a paragraph every day and try it like i did.You will see much differnce in your place within a month.
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4.0 out of 5 stars A good book, but overpriced for a book under 300 pages, August 3, 2009
This review is from: Restaurant Basics: Why Guests Don't Come Back...and What You Can Do About It (Hardcover)
This is a good book, with many good ideas. I know that restaurant owners, by and large, would rather not read through a giant tome of pointers and wordy explanations. The book covers a lot of ground--the information is mainly the issues that restaurant owners MISS.

There's a lot of good pointers, but not a lot of explanations. And the author makes a suggestion, but then doesn't really elaborate much on how restaurants can improve the problems that they face. It's the only book of its kind that I've seen--pages and pages of mistakes that restaurants make. The book would be a better resource if it actually elaborated more about how to solve problems. But it's still useful, even at the higher price point. But I recommend finding a less expensive alternative.
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Inside This Book (learn more)
First Sentence:
Hotelier James Nassikas coined the term monumentally magnificent trivialities to reflect his obsession with details. Read the first page
Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
guest gratification, little unexpected touches, disabled diners, senior diners, coach your staff, older diners, elderly diners, harsh acoustics, train your staff, sure your staff, dish machine, bus tubs, condiment containers, sure your guests, single diners, reader board, signature items, guest satisfaction, many diners
Key Phrases - Capitalized Phrases (CAPs): (learn more)
Bonus Points Everybody, San Francisco, Chivas Regal, Street Fisheries
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