Restaurant Promotion and Publicity: For Just a Few Dollars a Day (Food Service Professionals Guide, Vol. 4) [Paperback]

Tiffany Lambert (Author)

Book Description

Publication Date: September 2, 2002

This new series of fifteen books - The Food Service Professional Guide TO Series from the editors of the Food Service Professional are the best and most comprehensive books for serious food service operators available today. These step-by-step guides on a specific management subject range from finding a great site for your new restaurant to how to train your wait staff and literally everything in between. They are easy and fast -to-read, easy to understand and will take the mystery out of the subject. The information is boiled down to the essence. They are filled to the brim with up to date and pertinent information. The books cover all the bases, providing clear explanations and helpful, specific information. All titles in the series include the phone numbers and web sites of all companies discussed. What you will not find are wordy explanations, tales of how someone did it better, or a scholarly lecture on the theory. Think of them as Cliff Notes TM on the subject matter. Every paragraph in each of the books are comprehensive, well researched, engrossing, and just plain fun-to-read, yet are packed with interesting ideas. You will be using your highlighter a lot! The best part aside from the content is they are very moderately price. You can also purchase the whole 15 book series the isbn number is 0-910627-26-6. You are bound to get a great new idea to try on every page if not out of every paragraph. Do not be put off by the low price, these books really do deliver the critical information and eye opening ideas you need you to succeed without the fluff so commonly found in more expensive books on the subject. Highly recommended!

Product Details

• Paperback: 144 pages
• Publisher: Atlantic Publishing Company (FL) (September 2, 2002)
• Language: English
• ISBN-10: 0910627142
• ISBN-13: 978-0910627146
• Product Dimensions: 8.2 x 5.4 x 0.4 inches
• Shipping Weight: 5.6 ounces (View shipping rates and policies)
• Average Customer Review: 3.7 out of 5 stars  See all reviews (3 customer reviews)
• Amazon Best Sellers Rank: #979,738 in Books (See Top 100 in Books)

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Customer Reviews

Most Helpful Customer Reviews

4 of 5 people found the following review helpful:

5.0 out of 5 stars Worked for me!, December 18, 2002

By 

Sarah Baker (Atlanta) - See all my reviews

This review is from: Restaurant Promotion and Publicity: For Just a Few Dollars a Day (Food Service Professionals Guide, Vol. 4) (Paperback)

I bought this guide because I needed some innovative ideas for public relations without spending a fortune. Lambert really made it an easy read and I saw more results using her ideas than I have my own the past 10 years. Buy the book! Then don't be afraid to try out even the most insane sounding measures she suggests.

3 of 4 people found the following review helpful:

5.0 out of 5 stars This book is a MUST HAVE, January 14, 2006

By 

JEB (Richmond, VA) - See all my reviews

This review is from: Restaurant Promotion and Publicity: For Just a Few Dollars a Day (Food Service Professionals Guide, Vol. 4) (Paperback)

This book is a MUST HAVE for anyone looking for inexpensive methods to get promotion and publicity for a restaurant or any type of eatery. Tiffany Lambert has loaded this book with a treasure trove of easy, cheap techniques to get more customers into your establishment.

The joy of this book is in its simplicity. All too often industry publications are too technical and hard to understand. Also, it seems to this reader that much of what is out there about promotion and publicity requires substantial amounts of time and money; both of which are in short supply in most restaurants.

If you are looking for inexpensive promotion and publicity constantly, without too much effort and cost, Lambert provides ideas for monthly, weekly or even daily promotions that will get and keep your business' name on your customer's lips.

The ideas and concepts presented in this book for special promotions for special interest groups, including children is priceless. It is special touches like these that play up the uniqueness of your business that make this book special.

Overall, this is a wonderful, concise guide that everyone interested in getting more customers at low cost should have. I totally recommend it to you. It is a MUST READ!

0 of 2 people found the following review helpful:

1.0 out of 5 stars Sent the wrong book, October 14, 2009

By 

Saravanan Varadan (Denver,CO) - See all my reviews
(REAL NAME)   

Amazon Verified Purchase

This review is from: Restaurant Promotion and Publicity: For Just a Few Dollars a Day (Food Service Professionals Guide, Vol. 4) (Paperback)

I got this book as a gift! They sent the wrong book.. Since it was gifted I could not even return it!!