Customer Reviews

Restaurant Promotion and Publicity: For Just a Few Dollars a Day (Food Service Professionals Guide, Vol. 4)

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I bought this guide because I needed some innovative ideas for public relations without spending a fortune. Lambert really made it an easy read and I saw more results using her ideas than I have my own the past 10 years. Buy the book! Then don't be afraid to try out even the most insane sounding measures she suggests.

This book is a MUST HAVE for anyone looking for inexpensive methods to get promotion and publicity for a restaurant or any type of eatery. Tiffany Lambert has loaded this book with a treasure trove of easy, cheap techniques to get more customers into your establishment.

The joy of this book is in its simplicity. All too often industry publications are too technical and hard to understand. Also, it seems to this reader that much of what is out there about promotion and publicity requires substantial amounts of time and money; both of which are in short supply in most restaurants.

If you are looking for inexpensive promotion and publicity constantly, without too much effort and cost, Lambert provides ideas for monthly, weekly or even daily promotions that will get and keep your business' name on your customer's lips.

The ideas and concepts presented in this book for special promotions for special interest groups, including children is priceless. It is special touches like these that play up the uniqueness of your business that make this book special.

Overall, this is a wonderful, concise guide that everyone interested in getting more customers at low cost should have. I totally recommend it to you. It is a MUST READ!

I got this book as a gift! They sent the wrong book.. Since it was gifted I could not even return it!!