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1 of 1 people found the following review helpful:
5.0 out of 5 stars Awesome Beginner Book
I originally got this book because I was thinking about starting a floral business, and ended up using some important information in this book for the business that I currently own. Granted some of the stuff in this book is out of date, but a lot of it is really life long knowledge. While it really applies to the actual floral business, it gives some really great ideas...
Published 23 months ago by Erica L. Gordon

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29 of 37 people found the following review helpful:
2.0 out of 5 stars I don't feel I got my moneys worth for this book!!
This book is not for the novice, it is more for the advanced retailer. It was vague in a few places and I didn't understand where the writer was headed. Very disappointed.
Published on August 26, 2001 by Francis E Hendrix


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29 of 37 people found the following review helpful:
2.0 out of 5 stars I don't feel I got my moneys worth for this book!!, August 26, 2001
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Francis E Hendrix (Justin, Tx United States) - See all my reviews
This review is from: The Retail Florist Business (Hardcover)
This book is not for the novice, it is more for the advanced retailer. It was vague in a few places and I didn't understand where the writer was headed. Very disappointed.
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1 of 1 people found the following review helpful:
5.0 out of 5 stars Awesome Beginner Book, February 17, 2010
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This review is from: The Retail Florist Business (Hardcover)
I originally got this book because I was thinking about starting a floral business, and ended up using some important information in this book for the business that I currently own. Granted some of the stuff in this book is out of date, but a lot of it is really life long knowledge. While it really applies to the actual floral business, it gives some really great ideas that can be applied to any (in store) retail business... It was worth the money, even though I decided that a floral business would not be for me at this time.
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