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11 of 11 people found the following review helpful:
3.0 out of 5 stars A fairly good text book, August 20, 2005
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Vikram Lal (New Delhi, India) - See all my reviews
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This review is from: Retail Product Management: Buying and Merchandising (Paperback)
This book does give a good idea of the subject. However, I found that it is rather basic, and is suitable more as a text book, and not for the purpose that I was looking. As a person experienced in business and manufacturing, and having recently entered the retail segment, I was looking for a book that would give me more in-depth information on the subject.
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Retail Product Management: Buying and Merchandising
Retail Product Management: Buying and Merchandising by Rosemary Varley (Paperback - February 15, 2001)
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