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The Retailer's Complete Book of Selling Games and Contests: Over 100 Selling Games for Increasing on-the-floor Performance Paperback – January 18, 2012


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The Retailer's Complete Book of Selling Games and Contests: Over 100 Selling Games for Increasing on-the-floor Performance + No Thanks, I'm Just Looking: Sales Techniques for Turning Shoppers into Buyers + Coaching Salespeople into Sales Champions: A Tactical Playbook for Managers and Executives
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Product Details

  • Paperback: 266 pages
  • Publisher: Wiley; 1 edition (January 18, 2012)
  • Language: English
  • ISBN-10: 1118153413
  • ISBN-13: 978-1118153413
  • Product Dimensions: 9.9 x 7 x 0.9 inches
  • Shipping Weight: 13.6 ounces (View shipping rates and policies)
  • Average Customer Review: 3.5 out of 5 stars  See all reviews (2 customer reviews)
  • Amazon Best Sellers Rank: #934,607 in Books (See Top 100 in Books)

Editorial Reviews

From the Back Cover

100 ways to motivate yoursales teams to sell, sell, sell!

The Retailer's Complete Book of Selling Games and Contests contains more than 100 on-the-floor activities that will motivate your sales staff, improve their sales skills, and turn slow periods into quota-busting sales records. Created by international retail authority Harry J. Friedman, the games and contests within are a result of working with thousands of retailers from around the world and helping them to produce dramatic sales results. From single stores to mega-chains, every retailer will find proven games and tactics that raise morale and drive sales higher. Details how to use specialized games to sell higher-priced goods, increase add-ons, and move old merchandise Outlines how to structure contests, when to run them, and for how long for best results Helps you build your sales staff's confidence and abilities by fostering a competitive spirit and rewarding top sellers

You'll see excitement build as your sales staff prepares for the game. They can't wait to see how they'll do. Everyone wants to be the best they can be. So help them achieve that, and watch your sales andprofits grow!

About the Author

HARRY J. FRIEDMAN is aninternational retail authority,consultant, and the most heavilyattended speaker on retail selling and operational management in the world today. More than 500,000 retailers have used his groundbreaking high-performance training systems, including Neiman Marcus, Cartier, Hallmark, Billabong, La-Z-Boy, and Godiva. He created the number-one retail sales and management system—used by more retailers than any other system of its kind. For more information on other Friedman Group retail training products, webinars, seminars,e-learning, or on-site training and consultingservices, visit www.TheFriedmanGroup.com.

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Most Helpful Customer Reviews

1 of 1 people found the following review helpful By Lisa Goodwin on December 8, 2012
Format: Paperback Verified Purchase
While there are definitely a ton of game/contest ideas in this book, a lot of them seem very labor intensive to manage. I was hoping there would be a ton of super easy, no fuss, uncomplicated games that we could use. It might be better suited for a large corporation with many employees.
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By P.K. on November 8, 2013
Format: Paperback Verified Purchase
Great book for managers to help you spark up ideas for motivating and having fun with generating sales. There are some fun ideas in here!
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