|
|||||||||||||||||||||||||||||||||||
|
3 Reviews
|
Average Customer Review
Share your thoughts with other customers
Create your own review
|
|
Most Helpful First | Newest First
|
|
6 of 7 people found the following review helpful:
4.0 out of 5 stars
Basic introduction with a few bright spots,
By
This review is from: Retailing Management (with Student Tutorial CD-ROM) (Hardcover)
This book serves as a basic introduction to retail, though it often feels like "baby talk". It basically describes, without much analysis, the types of policies retailers adopt in several areas including merchandising, inventory management, ordering, HR, finance, store layout, etc. Good as a reference to what others are doing, but not at the cutting edge of retail.
3 of 4 people found the following review helpful:
5.0 out of 5 stars
Get correct edition,
By
Amazon Verified Purchase(What's this?)
This review is from: Retailing Management (with Student Tutorial CD-ROM) (Hardcover)
Amazon's listing for this book is very confusing....as seems to often be the case with Amazon. The 5th edition was released in 2003 (ISBN # 0072553928) and the 4th edition was released in 2001 (ISBN # 0072497017). Vastly different books and more care by Amazon should be given when listing books. It can be done.....Barnes and Noble does it at their website.
Be careful when purchasing this book.
7 of 16 people found the following review helpful:
4.0 out of 5 stars
A realistic review of Retailing....,
By A Customer
This review is from: Retailing Management (Irwin/Mcgraw-Hill Series in Marketing) (Hardcover)
RMgmt is a great book with valuable case studies from people with REAL experience.From concept to info systems, the book helps the reader really understand the critical areas of a retail business and the virtal measures |
|
Most Helpful First | Newest First
|
|
Retailing Management W/Student Tutorial CD-ROM by Michael Levy (Hardcover - February 14, 2003)
Used & New from: $0.01
| |
| ||
