Customer Reviews

Rethink Redesign Reconstruct

5 star:		(9)
4 star:		(2)
3 star:		(0)
2 star:		(0)
1 star:		(0)

 

 

If design books have one general fault, it is failing to keep up with the curve, the leading edge of graphic design. Things change so quickly. The subgenre of redesign books has been among the worst offenders in this area. That's because many have been content to take 15 year old designs and reconfigure them for today, in the process inadvertently passing off more or less standard results as special work. This book is a total break with this lazy tradition of contrasting your father's design and your own generation's. It does that by picking relatively recent designs for "what if" rethinking. The results play out as mind-blowing re-envisionings of already edgy design. To me that's what sets this book apart: the pieces being redesigned aren't ancient, they aren't the least bit stodgy. In most cases, the originals up for redesign could probably themselves have appeared in fairly recent design annuals, and may have, in many instances.

Rethink Redesign Reconstruct is a fresh, exciting book that stands out in a genre of the design book field that has settled into a comfortable rut. I would call it a definite must have among current design books.

The best part about this book is the interviews done with each designer, revealing aspects of their personality that often doesn't come through in their professional work. Not just another pretty picture book. For the most part the book highlights an Interesting international selection of design studios/people doing influential work. My only real criticism lies with the "chunky" design layout of the book, Hoping for a "Rethink 2" sequel.

I highly recommend this book for your library. As a graphic design student, it helps me prepare myself for what my competition will be. I love how it shows the original piece and re:designs from other designers. The interviews are so captivating it is hard for me to look at just the piece alone without reading the interview. It will help you become a stronger designer, and as a student, it will help you become less intimidated. Great book!!!

please someone give me more like this!
great designs are all good but its the commentry that makes this standout... fantastic stuff...

This was a great book that delivered on its promises! It arrived in exactly the condition described, and shipped right on time.

Most books under $10 used are pretty shabby but this book is definitely worth the cover price. I just skimmed through it but I was already impressed.

The RE:Designs are impressive, some very abstract, but overall good. This book is great for anyone interested in concert posters, packaging, and urban style design.

This collection of original ads and the subsequent exercise done by at least 4 different design firms is a very interesting approach to an art book. I enjoyed the accompanying "interview" with each designer so you could align the feeling you got from the rework with their explanation of the approach.

I work as a designer myself in an advertising agency and have only had this book for a short time, but really enjoy looking and reading through it. It has givien me inspiration and motivation in my own work. Also it has been a good way of seeing how other designers and artist percieve the same idea or concept. This book is great for anyone who wants to see or learn how other designers work, it's a good motivational tool.

Right when I opened this book I already knew that I would be hooked. The idea that certain design work would be redesigned by other designers helps me to see that there is never one way to solving a problem. If you want a new perspective on a project you are on, perhaps this book will help!

Violently coupling 60's style experimentation with a Jesus and Mary howl, Wasserman has decided that all sacred cows are ready for a good ole time at the slaughterhouse. The only question is, where do I sign up and receive my rifle?

Peter