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A Return to Common Sense

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A Return to Common Sense manages to expose the reality of our current system and its cost not only to the earth, our local economies and communities, but our very health, emotional, physical and spiritual. But he doesn't stop there. Prof. Ikerd started his career believing and 'pushing' traditional 'bottom-line' theories of economic development, but his work with farmers and his personal experiences lead him to a deep transformation. He realized that more cheap goods did not make him or anyone happy. Quality of life, he points out is rooted in something else: in relationships and purpose in life, something we all already know. Prof. Ikerd propose a vision for the future. Not a dream, not a utopia, but practical ideas and illustrations of how we can change our world, so that it makes sense, once again. Incredibly insightfull and inspiring.

In "A Return to Common Sense" John Ikerd, Professor Emeritus of Agricultural Economics, draws upon a lifetime of experience in a field of study exploring the explicit connections between modern man and the earth which sustains him. This wide ranging volume presents historical scenarios that have led us to the circumstances surrounding today's ecological concerns as well as a wealth of informed insight exploring many possible solutions providing the clarity needed for humanity to realize a better world for generations to come. A Return to Common Sense sends out an empowering message of hope.

Posted for Brad McConnell