Right On The Money [Spiral-bound]

Declan Dunn (Author), Michael Henderson (Author), Patrick Anderson (Author)

Book Description

Publication Date: November 15, 1999

Active Store-Your Guide to E-Commerce

Beginner's Guide to E-Commerce

As you put the puzzle of Internet business togither, are you frustrated? Here is what often happens as you build your business outline: you pay too much for a Web Site. After 3 months, you end up with a poorly designed site. Get a simple strategy, delivered in plain english, AND the Internet storefront ready to go now. Finally, Internet Business For Everyone... All You Do Is Add Marketing!

Patrick has taken his challenge and written the most comprehensive book that anyone can put into action. Called "Right on the Money", this book brings together the leading Internet marketing experts who show you not only how to market your store, but how to build a business without having any risks of inventory, billing, credit cards, or shipping.

Best of all, you own the store, and we show you how to make the most out of your venture. You get all the power techniques for search engines, email, and go beyond affiliate programs into a business that you own. It is that simple.

Editorial Reviews

About the Author

Michael Henderson - President and Co-founder (The Commercial Property Developer)

Mr. Henderson has 17 years of corporate sales and marketing experience and was a former Vice President of the sixth largest bank in the United States. He coordinated the Networld '96 Internet Business Conference and is the contributing author for the Internet chapter of Tom Hopkins book, "Sales Prospecting For Dummies". Mr. Henderson graduated from the University of Washington with a Masters degree in Commercial & Trust Banking and New Business Development and has served as Director of several privately held companies, enabling him to effectively appraise and close Internet properties.

Patrick Anderson - COO and Co-founder (The General Contractor)

Mr. Anderson has been programming and computer consulting for the past 16 years. He is an accomplished Systems Analyst and database programmer who understands business automation. Mr. Anderson is the Senior Editor of the "Hits To Sales" marketing webzine and a contributing author for Bob Burg's second edition of "Endless Referrals". He has a graphic arts background and degrees in accounting and computer science. Prior to founding ADNet International, he was the controller of a private investment firm and owner of Accounting Software Technologies, which installed LAN/WAN order processing systems, including the POS system at the Microsoft World Headquarters Company Store.

Product Details

• Spiral-bound: 200 pages
• Publisher: Adnet International (November 15, 1999)
• Language: English
• ISBN-10: 193033608X
• ISBN-13: 978-1930336087
• Amazon Best Sellers Rank: #10,124,564 in Books (See Top 100 in Books)