I loved this book because of the way it put me right on the Sunset Strip in the mid 60s, making me feel like I was sitting at Canter's Deli with Gene Clark and then dancing to The Byrds at Ciro's later that same evening. I also love the argument it makes about San Francisco's elitist attitude about its own 60s bands, versus those of L.A. Ask me to choose between The Grateful Dead and Love, between Moby Grape and The Byrds, between any SF garage band and The Seeds or The Music Machine, and I'm going with the Hollywood "cream puff" act every time. The book also makes you feel the tragedy of the collapse of the Sunset Strip nightclub scene, after the police effectively shut it down because some influential people in town didn't like the idea of the Strip being a place for teenagers to hang out and dance to groovy music. You get to know what a magical time and place the Strip was in 65-66, and it makes you want to be there. The only complaint I have is that at times Priore is too expansive, too exhaustive - it's hard to care after a while when he gives you countless details about every band who happened to be around the Strip through the mid-60s. That's a minor quibble, though, because if you don't want to read all that detail, you can skip over those sections. Otherwise, this is a great book which definitely and delightfully puts you in a cool time and place. And I love the Sunset Strip mid-60s street map at the beginning of the book.