This book explains how to develop more effective risk communications using the Carnegie Mellon mental-model approach. Such communications are designed to contain, in readily usable form, the information that people need to make informed decisions about risks to health, safety, and the environment. The approach draws together methods from the natural and social sciences, providing a framework for interdisciplinary collaboration. It is demostrated with varied examples including electromagnetic fields, climate change, radon, and sexually transmitted diseases.
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Editorial Reviews
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'The authors' idea of expert models of risk ... is a very useful one, both for practitioners and academics doing work in this area. In fact, the chapters outlining these models made a very important and unique contribution in the field of risk communication and for that reason alone the book should be on the reading list of everyone doing research in that area.' International Journal of Public Opinion Research
Book Description
This book explains how to develop more effective risk communications using the Carnegie Mellon mental-model approach. Such communications are designed to contain, in readily usable form, the information that people need to make informed decisions about risks to health, safety, and the environment. The approach draws together methods from the natural and social sciences, and examples are included from a variety of disciplines.
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5 of 6 people found the following review helpful:
5.0 out of 5 stars
Practical and well grounded in the literature -- a must own,
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This review is from: Risk Communication: A Mental Models Approach (Paperback)
This book is a "must own" for anyone who is interested in conveying risk information to members of the public. It lays out a cohert framework -- and more or less step-by-step instructions -- for identifying what information will be of greatest value to members of a target audience. It is the most useful book I have found thus far to guide my efforts to communicate complex health information to members of various publics.
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Inside This Book
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First Sentence:
An effective communication must focus on the things that people need to know but do not already. Read the first page Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
mental models interviews, using nuclear energy sources, moderate abatement, main brochure, stringent abatement, additional information for people, mental models approach, much radon, expert model, influence diagram, prudent avoidance, radon risk, aerosol spray cans, possible health risks, risk communication, unusual fields Key Phrases - Capitalized Phrases (CAPs): (learn more)
Carnegie Mellon University, Risk Analysis, Citizen's Guide, New York, Bruine de Bruin, Cambridge University Press, Lawrence Erlbaum Associates, National Research Council, True Probably Don't Probably False, Environmental Protection Agency, Los Angeles, National Academy Press, United States, Government Printing Office, Psychological Bulletin, Sage Publications, San Francisco, Santa Cruz, Adolescent Vulnerability, African American, American Psychologist, Anders Ahlbom, Institute of Medicine, Journal of Social Issues, Oxford University Press New!
Books on Related Topics | Concordance | Text Stats Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
An effective communication must focus on the things that people need to know but do not already. Read the first page Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
mental models interviews, using nuclear energy sources, moderate abatement, main brochure, stringent abatement, additional information for people, mental models approach, much radon, expert model, influence diagram, prudent avoidance, radon risk, aerosol spray cans, possible health risks, risk communication, unusual fields Key Phrases - Capitalized Phrases (CAPs): (learn more)
Carnegie Mellon University, Risk Analysis, Citizen's Guide, New York, Bruine de Bruin, Cambridge University Press, Lawrence Erlbaum Associates, National Research Council, True Probably Don't Probably False, Environmental Protection Agency, Los Angeles, National Academy Press, United States, Government Printing Office, Psychological Bulletin, Sage Publications, San Francisco, Santa Cruz, Adolescent Vulnerability, African American, American Psychologist, Anders Ahlbom, Institute of Medicine, Journal of Social Issues, Oxford University Press New!
Books on Related Topics | Concordance | Text Stats Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
Citations (learn more)
This book cites 38
books:
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7
books
cite this book:
See all 7 books citing this book
- Improving Risk Communication by National Research Council in Front Matter, page 33, and page 183
- Environmental Health by Monroe T. Morgan on page 183, and page 180
- Environmental Diseases (First Book) by Madeliyn Klein Anderson on page 121
- Language and Thought (Foundations of Modern Psychology) by John B. Carroll on page 32
- Human Problem Solving by Allen Newell on page 83
See all 38 books this book cites
- Epidemiology and Culture (Cambridge Studies in Medical Anthropology) by James A. Trostle in Back Matter
- Carbon Capture and Sequestration Integrating Technology, Monitoring, Regulation by Elizabeth Wilson on page 221
- False Alarm: The Truth About the Epidemic of Fear by Marc Siegel in Back Matter
- Toward Safer Food: Perspectives on Risk and Priority Setting by Sandra A. Hoffman in Front Matter
- Environmental Risks, Volume 9: Perception, Evaluation and Management (Research in Social Problems and Public Policy) by Gisela Bohm on page 51
See all 7 books citing this book
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