Review
"One of the absolutely best business plan outlines I have seen to date" I give this book 5 stars. -- Paul Tulenko, syndicated columnist
"Provides smart, practical and forward looking ideas for addressing the challenges faced by entrepreneurs." -- Robert Hormats, Goldman Sachs & Company
"This essential business resource debunks dated concepts and offers a step-by-step program." -- Los Angeles Venture Association.org
"This guide can teach you ways to maximize profitability in your business." -- National Federation of Independent Business
"This is an entrepreneurial MBA between two covers." -- Warren Packard, Managing Director, Draper Fisher Jurvetson
"This is one business guide that won't gather dust on your bookself!" -- Ken Deemer, Tech Coast Angels
The author blends it all into a worthy discussion of how-to's for entrepreneurs just starting out."Written in an amiable style" -- Harvard Business School April 4,2005
Product Description
* identifying value drivers in your business, and communicating those drivers to your venture team and potential investors * understanding the business planning and business modeling process * leveraging the six competitive advantages and five market entry strategies that successful entrepreneurs use most often * gaining immediate "sales traction" in a fast-changing marketplace * growing around the "growth wall" that stops many companies cold * getting on the radar of potential acquirers if you choose to sell your business
Filled with key steps and strategies, it's a start-to-finish guide to maximizing growth.

