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How to Ruin a Business Without Really Trying: What Every Entrepreneur Should Not Do When Running a Business Hardcover – October 7, 2014

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Product Details

  • Hardcover: 190 pages
  • Publisher: Morgan James Publishing (October 7, 2014)
  • Language: English
  • ISBN-10: 1614489823
  • ISBN-13: 978-1614489825
  • Product Dimensions: 6 x 0.4 x 9 inches
  • Shipping Weight: 1 pounds (View shipping rates and policies)
  • Average Customer Review: 4.5 out of 5 stars  See all reviews (2 customer reviews)
  • Amazon Best Sellers Rank: #1,243,064 in Books (See Top 100 in Books)

Editorial Reviews


""This book takes a new and exciting approach on how to teach entrepreneurs. Learning from the mistakes of someone else’s experiences will save them from making similar mistakes in their entrepreneurial journey."" --Daymond John, TV Personality/Co-Host of ABC's ""Shark Tank”

""MJ Gottlieb has written a successful book on how to fail--witty, engaging, on the money."" --Marvin E. Eisenstadt, Chairman, SWEET 'N LOW

“If I were crazy enough to start a business, I’d read this book first.” --David Gelber, Executive Producer, CBS News, Multi-Award Winning Producer, 60 Minutes

“I found MJ Gottlieb’s book to literally be a bible---a must read---for entrepreneurs. This should be mandatory reading for anyone thinking of starting a business.” --Ronn Torossian, Chairman, 5W Public Relations, “One of the Fastest growing Companies in the U.S.” Inc. 500

""With wit, wisdom and tongue firmly in cheek, this book explores the dark side of Wall Street's version of the American Dream. The truth is most businesses fail. It's time someone took a clear eyed and fun look at why."" --Nelson George, co-author of Life & Def- The business memoir of entertainment mogul Russell Simmons

""MJ’s observations are as pertinent to a large global organization as they are to a fledgling entrepreneur."" --Kevin Hennessey, Managing Director Senior Advisor, Retired, Credit Suisse First Boston

“ A must read for any new or experienced entrepreneur. Full of valuable real-life start-up miscues and insight from someone not afraid to divulge absolutely everything.” --Bret Mactavish, Former Senior Manager, International Basketball Operations, NBA
How to Ruin a Biz provides a method of teaching which keeps you smiling while you tackle the issues the whole way through.” --Izzy Ezrailson, Former President, LRG Brand
--This text refers to the Paperback edition.

About the Author

MJ Gottlieb is a serial entrepreneur, having owned and operated six businesses over the last 23 years. His clothing brands had distribution in over two thousand stores and fifteen countries worldwide with over a million dollars in monthly revenue. His product appeared in over forty magazines and trade publications, had appeared on network television over seventy times, and was worn by the top celebrities in the sports, music and entertainment industry. --This text refers to the Paperback edition.

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Most Helpful Customer Reviews

2 of 2 people found the following review helpful By Amazon Customer on July 31, 2014
Format: Kindle Edition Verified Purchase
A great book for young entrepreneurs or those thinking of starting a business. Practical insights weaved beautifully with real life experiences. Most importantly, MJ shares his learning along with the right way to go about, drawing upon his setbacks as a stepping stone for the reader's success. You can breeze through in a couple of days.
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Format: Paperback
I had MJ on my podcast, The Entrepreneurs Library, to give a deep dive on How To Ruin A Business Without Really Trying. With MJ’s experience he gives amazing insight on what you should not do when running a business. If you would like to hear a review from the author himself check out episode 111 at
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