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Rules of the Hunt: Real-World Advice for Entrepreneurial and Business Success [Hardcover]

Michael Dalton Johnson
4.8 out of 5 stars  See all reviews (30 customer reviews)

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Book Description

April 27, 2012
Do you dream of accelerating your business and personal growth and enjoying the rewards of your accomplishments. If so, Rules of the Hunt is for you.

Rules of the Hunt is unusual in that you won't find any trendy advice, complex theories, or unrealistic promises. Rather, you'll get the kind of friendly, honest and down-to-earth advice you would expect from a trusted mentor.

Click "Show more" to read praise from sales and business growth experts.

Rules of the Hunt gives proven advice on how to build all the skills necessary to sell more, market like a pro and run a company successfully. Rules is the definitive business how-to guide not only on sales and marketing, but also on leadership, negotiating, motivating people, time management, bartering and recruiting. Broken up into hundreds of memorable, actionable rules, Rules of the Hunt can be read in any order by busy business professionals who need practical advice, not fluff.

In short, Rules of the Hunt is written for marketing and sales people, entrepreneurs, business owners and anyone wanting to accelerate their business career. This isn't your typical entrepreneurial how to succeed book. It's down to earth, easy to read and packed full of useful information. The best part is, you don't have to read it from cover to cover.

"To say that Rules of the Hunt is one of the most unusual business books I've ever read or reviewed would be an understatement."
--Ivana Taylor, Editor, Small Business Trends

This book was written to sharpen your business skills and accelerate your growth and profits. It's delivered in a friendly, often humorous way through brief business anecdotes, short tutorials, case histories, an occasional rant, and a few horror stories. And, in true mentor form, Johnson helps you preserve both your physical and mental health during your hunt for business success.

In essence, Rules of the Hunt teaches you what business schools simply can't. Learn the real-world things you need to know.

Get your copy of Rules of the Hunt, and you'll have everything you need to outfox the competition, track down big profits, maintain your integrity and return home early.

Straightforward, easy to understand, pragmatic, and devoid of subjective theories and ideologies, Rules of the Hunt simply tells it like it is with humor and honesty. Nothing more, nothing less.

Praise for Rules of the Hunt

"An easy but powerful read that's guaranteed to give you fresh insights into entrepreneurial success."
--Jill Konrath, author of SNAP Selling and Selling to Big Companies

"This is a great book, full of ideas, examples, stories and rules for increased business success and profitability."
--Brian Tracy, author of Million Dollar Habits

"I love everything about this book... If you are an entrepreneur or small-business owner, you can't make a better investment in your future success!"
--Carol Kinsey Goman, Ph.D., speaker and author of The Silent Language of Leaders

"Rules of the Hunt gives the keys to unlock many of mysteries of attaining business and life success. I highly recommended it."
--Chris Widener, bestselling author of The Art of Influence and the Leadership Rules

"Rules of the Hunt is amazingly hard hitting and informative, yet written in the most straightforward language I have ever seen in a business book."
--Garth Moulton, President and cofounder, OtherScreen, and cofounder, Jigsaw Data Corporation

"I have never read a business book with so much wisdom--and so many useful ideas--on virtually every page. And all of it presented with no wasted words."
--Bob Bly, copywriter, consultant, and seminar leader

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Editorial Reviews

About the Author

Michael Dalton Johnson is an award-winning trade book and magazine publisher and a successful entrepreneur with over 30 years of business leadership. He is the founder of SalesDog.com, an educational website for sales professionals, marketers, and business owners.He is a highly savvy marketing professional and the creator of a product that has sold over 3 million units.

At the age of 15, he dropped out of high school to take a full-time job.He joined the Army at age 17. After his service in the military, he worked as a ranch hand, factory worker, and construction laborer before venturing into the business world. He has never taken a business course and brings an unpretentious outsider’s view to the subject of business.

The father of five, he and his wife Kathryn make their home in RanchoSanta Fe, California.


Product Details

  • Hardcover: 288 pages
  • Publisher: McGraw-Hill; 1 edition (April 27, 2012)
  • Language: English
  • ISBN-10: 0071791388
  • ISBN-13: 978-0071791380
  • Product Dimensions: 6.4 x 0.9 x 9.3 inches
  • Shipping Weight: 13.6 ounces (View shipping rates and policies)
  • Average Customer Review: 4.8 out of 5 stars  See all reviews (30 customer reviews)
  • Amazon Best Sellers Rank: #434,730 in Books (See Top 100 in Books)

More About the Author

Michael Dalton Johnson is the founder of SalesDog.com, an educational and marketing website for sales professionals, marketers, and business owners. He is a highly savvy marketing professional and the creator of a product that has sold over 3 million units. He has appeared on NBC's Today Show as well as most major television network news shows. He has been a guest on more than 200 radio shows. Johnson has also been featured in leading publications, including U.S. News and World Report, Time, The Economist, The Wall Street Journal, Los Angeles Times, The Washington Post, and The New York Times.

He has a wildly diverse business background. Johnson is the founder of several successful businesses and the editor and publisher of Top Dog Sales Secrets: 50 Top Experts Show You Proven Ways to Skyrocket Your Sales. He currently owns and operates three commercial websites with offices in Carlsbad, California. In addition, he is the former publisher and editor of a national satire magazine.

During that time, he served as director of development for an international technical publishing and marketing company, which he took from three employees and two products to a multinational corporation with hundreds of employees and over 100 products.

At the age of 15, he dropped out of high school to take a full-time job. He joined the Army at age 17. After his service in the military, he worked as a ranch hand, factory worker, and construction laborer before venturing into the business world. He has never taken a business course and brings an unpretentious outsider's view to the subject of business. The father of five, he and his wife Kathryn make their home in Rancho Santa Fe, California.

Customer Reviews

4.8 out of 5 stars
(30)
4.8 out of 5 stars
Rules of the Hunt by Michael Dalton Johnson is a very interesting and entertaining read. John Chancellor  |  13 reviewers made a similar statement
It is easy to pick up and find something that will help or inspire you. Tina Lo Sasso, Make It So Marketing  |  6 reviewers made a similar statement
Most Helpful Customer Reviews
5 of 5 people found the following review helpful
5.0 out of 5 stars Outstanding June 3, 2012
Format:Hardcover
It's obvious from the first pages that the author has 'been there' and knows what it takes to succeed. He pulls no punches in pointing out strategies that work in this (or any) economy. I was especially taken by the chapter 'Strictly Selling,' where he takes the mystery (and confusion) out of turning your dreams and passion into a sustainable, profitable business. Rules of the Hunt is a "must read."
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4 of 4 people found the following review helpful
5.0 out of 5 stars All the bases get covered June 1, 2012
Format:Hardcover
Being an entrepreneur and running a business is hard work. And busy entrepreneurs don't have time to slog through volumes of information or detail to find the answers they need to improve their business. Johnson has done a remarkable job outlining the key areas you need to focus on and he does it in refreshing way. His light writing style combined with his real-life examples drives home the point of each chapter. And, as an added bonus each chapter can stand on its own....you don't need to read the entire book to get key insights. Definitely worth the read!

Kelley Robertson
"The Secrets of Power Selling" and "Stop, Ask & Listen--Proven Sales Techniques to Turn Browsers into Buyers"
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4 of 4 people found the following review helpful
5.0 out of 5 stars Engaging & Helpful May 21, 2012
Format:Hardcover
I love this book. Call it a book about entrepreneurialism, sales, leadership, management, and life. It reads much like Harvey Mackay's recent book, The Mackay MBA of Selling. The clever writing style will engage and draw you in as quickly as if the author were staring you in the face--either warning you about a big mistake or cheerleading as you capture your next big dream.

Based on the author's personal experience after several decades of building businesses, the book contains hundreds of brief entries arranged in several chapters (Sales, Leadership, Relationships, and so forth). My favorite entries:
-- Intelligence versus wisdom.
-- Hire traits, not degrees.
--Don't tell people what to do; tell them who they are.
--Know when to look the other way. Don't make me come back there!
--Part as friends.
--This dog won't hunt.
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Most Recent Customer Reviews
4.0 out of 5 stars Interesting web promo
I enjoy the Dog's web site and his suggestions? He recently recommended Rules of the Hunt. Easy read and thoughtful
Published 1 month ago by Don Creswell
5.0 out of 5 stars Easy read packed with heavy duty business wisdom
I just finished reading my review copy of the book and I'm impressed by its breadth and depth. The author offers up bite-sized bits of business wisdom that he learned the hard way... Read more
Published 2 months ago by The Marketing Guy Who Drives Sales -r
5.0 out of 5 stars Wonderful!
I bought this book on the enthusiastic recommendation of a co-worker who actually growled when I suggested she lend me her copy. Read more
Published 6 months ago by MissyP
4.0 out of 5 stars This book will definitely help you
Even thought it wasn't the most exciting book I've ever read, it is loaded with great information that is sure to help you succeed. Read more
Published 6 months ago by Ty Wilde
5.0 out of 5 stars Listen to the Dog!
This book was a pleasure to read and very informative. A must read for anyone interested in being more successful.
Published 7 months ago by beancounter1776
5.0 out of 5 stars Destination Entrepreneurship
"Rules of the Hunt" has been advertised as a sales reference book. I think this may be due to the introduction being by Jeffrey Gitomer, a well-known sales guru. Read more
Published 7 months ago by Shirley Fine Lee
5.0 out of 5 stars Johsnon shares his opinion on topics ranging from practical skills to...
RULES OF THE HUNT: REAL-WORLD ADVICE FOR ENTREPRENEURIAL AND BUSINESS SUCCESS (McGraw-Hill) by Michael Dalton Johnson is a book that lives up the promise of its subtitle. Read more
Published 7 months ago by Blaine Greenfield
4.0 out of 5 stars Soup to nuts and then some...great cross country read.
The author, founder of SalesDog.com, knows his way around a selling floor This is a distillation of 30 yrs of experience. Lots of short relevant quotes and examples abound here. Read more
Published 8 months ago by Reg Nordman
5.0 out of 5 stars Rules of the Hunt: Real-World Advice for Entrepreneurial and Business...
I found this book riveting reading. The simple layout made it so easy to find what I was looking for. Read more
Published 8 months ago by delpets
4.0 out of 5 stars Some New Some Old but Worth the Read
In the beginning of the book the Author mentions he doesn't think his colleagues are right in that he created a whole new category of business book. I would agree with him. Read more
Published 8 months ago by G. E. Kugler
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