SEO and Beyond: A Holistic Approach to Findability, DVD [DVD-ROM]

Aarron Walter (Author)

Book Description

ISBN-10: 0321618475 | ISBN-13: 978-0321618474 | Publication Date: December 26, 2008 | Edition: 1

In this video (DVD-ROM), noted web design expert, author, and consultant Aarron Walter demonstrates a holistic approach to building websites. He shows web designers and developers how to help audiences find their web content and rediscover it later. Viewers will learn the basic concepts behind SEO and findability, as well as practical web standards by watching Aarron take a real world project from paper to pixel.

The video will help you:
• Improve your websites by taking a holistic approach to planning, designing, and developing.
• Improve the findability of your websites using web standards.
• Avoid making simple mistakes that impact findability.

Running time: 1h 31m 3s

Editorial Reviews

About the Author

Aarron Walter is the author of Building Findable Websites: Web Standards, SEO, and Beyond (http://buildingfindablewebsites.com, New Riders, 2008) and the lead user experience designer for MailChimp.com (http://mailchimp.com). Since 1999 Aarron has been building websites professionally and has taught interactive art and design courses at colleges including Temple University, The University of Georgia, and The Art Institute of Atlanta, one of the few colleges teaching web standards since 2002. Aarron is a member of The Web Standards Project (http://webstandards.org) a n d l e a d o f t h e E d u T F C u r r i c u l u m P r o j e c t (www.webstandards.org/action/edutf/). He blogs, builds, and shares at aarronwalter.com.

Product Details

• DVD-ROM: 10 pages
• Publisher: New Riders Press; 1 edition (December 26, 2008)
• Language: English
• ISBN-10: 0321618475
• ISBN-13: 978-0321618474
• Product Dimensions: 7.5 x 5.3 x 0.6 inches
• Shipping Weight: 2.9 ounces (View shipping rates and policies)
• Average Customer Review: 1.0 out of 5 stars  See all reviews (1 customer review)
• Amazon Best Sellers Rank: #2,784,631 in Books (See Top 100 in Books)

More About the Author

Aarron Walter (http://aarronwalter.com) is the Author of Building Findable Websites: Web Standards, SEOs and Beyond (http://buildingfindablewebsites.com), and co-author of InterACT With Web Standards: A holistic approach to web design (http://interactwithwebstandards.com). Aarron is the user experience design lead at MailChimp (http://mailchimp.com).

Aarron speaks at conferences on user experience design, findability, web standards, and the web design industry.

Customer Reviews

Most Helpful Customer Reviews

1.0 out of 5 stars Misleading, Basic, and Skimpy on Findability, February 13, 2011

By 

J. Michael Cordell "DeusExMachina" (New England, USA) - See all my reviews
(REAL NAME)   

Amazon Verified Purchase

This review is from: SEO and Beyond: A Holistic Approach to Findability, DVD (DVD-ROM)

Aaron Walter is a nice guy but this DVD is extremely thin on any useful or groundbreaking information concerning findability, seo, etc.. It is more about web standards and how he went about building his wife's business' website. If you are looking for information on building a website that is truly findable on the web you will likely be disappointed. I really wanted to like this DVD, but it simply does not deliver as advertised.