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SEO Keyword Strategy: How to Select Keywords for your Search Engine Optimization Campaign (Volume 1) Paperback – August 21, 2012
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This guide is easy to read and understand, even for those with a limited knowledge of the subject. It spells out in simple terms, the exact steps you need to take to make your website visible to the search engines.
One thing that made me happy about this book is that it's not hundreds of pages long. There is nothing more daunting than a reference book that weighs more than I do. I like that it assumes I am clever enough to understand the concepts and follow the steps without wasting my time with tons of repetition. It is also very helpful to see graphs and screenshots in the book, as well as directing me to links for free toolbars and spreadsheets to help with analysis.
Reading this book will provide you with all the tools you need to get ahead in the SEO game--it is truly an exhaustive guide. Throughout, the text refers to SEO as a battle. If that is the case then following the steps within this guide will most certainly lead you to victory. It is the only weapon you will need to wage war. The writing style throughout is condense and accessible yet by no means does it use the typical, boring language of other marketing reference materials.Read more ›
When you do start using this book, I'd suggest skimming through it at first, and then sitting down at the computer and working through the steps as you read them. It's not a book you can just pick up, read through, and walk away knowing exactly how to choose your keywords. It's a book that shows you exactly how to do the research and analyzing, so trying it out as you along is the best approach, I think. You'll also need to set aside quite a bit of time and concentration, and won't be able to do it all in one sitting by any means, but it's definitely worth it.
I think the skills I've learned from this book will help me immensely with my SEO and keyword strategies for the long-term. I'm still in the process of analyzing my keywords, but I feel much more confident that I'll be able to pick the most lucrative ones for my site.
Whether the reader wants to provide additional benefit to their clients or refine their skills to enhance their own entrepreneurial spirit, this is MUST read and the newest staple in my own SEO library for future reference. It is concise, well written, and to the point. Because SEO Keyword Strategy is so concise, the 104 pages are a quick read. I read this book in a single sitting, as the authors did not fill the book with a lot of useless information; they get straight to the point on everything you need to get websites ranked fast. You get everything you need here. The book caters to all learning levels. If you want to break the coveted code on how to get sites ranked on search engines or you are a seasoned SEO professional, you will find valuable points and resources throughout this book. I highly recommend it and expect that I will refer often for additional insights.
SEO Keyword Strategy: How to Select Keywords for your Search Engine Optimization Campaign (Volume 1)