SEO Like I'm 5 and over one million other books are available for Amazon Kindle. Learn more
Buy New
$26.99
Qty:1
  • List Price: $29.99
  • Save: $3.00 (10%)
FREE Shipping on orders over $35.
In Stock.
Ships from and sold by Amazon.com.
Gift-wrap available.
SEO Like I'm 5: The Ultim... has been added to your Cart
Have one to sell? Sell on Amazon
Flip to back Flip to front
Listen Playing... Paused   You're listening to a sample of the Audible audio edition.
Learn more
See all 2 images

SEO Like I'm 5: The Ultimate Beginner's Guide to Search Engine Optimization Paperback – August 25, 2014


See all 3 formats and editions Hide other formats and editions
Amazon Price New from Used from
Kindle
"Please retry"
Paperback
"Please retry"
$26.99
$26.99 $26.19

Best Books of the Year
See the Best Books of 2014
Looking for something great to read? Browse our editors' picks for 2014's Best Books of the Year in fiction, nonfiction, mysteries, children's books, and much more.


Frequently Bought Together

SEO Like I'm 5: The Ultimate Beginner's Guide to Search Engine Optimization + SEO Step-by-Step - The Complete Beginner's Guide to Getting Traffic from Google + SEO 2014 & Beyond: Search engine optimization will never be the same again!
Price for all three: $44.97

Buy the selected items together
If you buy a new print edition of this book (or purchased one in the past), you can buy the Kindle edition for only $2.99 (Save 67%). Print edition purchase must be sold by Amazon. Learn more.


Shop the new tech.book(store)
New! Introducing the tech.book(store), a hub for Software Developers and Architects, Networking Administrators, TPMs, and other technology professionals to find highly-rated and highly-relevant career resources. Shop books on programming and big data, or read this week's blog posts by authors and thought-leaders in the tech industry. > Shop now

Product Details

  • Paperback: 194 pages
  • Publisher: CreateSpace Independent Publishing Platform (August 25, 2014)
  • Language: English
  • ISBN-10: 1500865206
  • ISBN-13: 978-1500865207
  • Product Dimensions: 6 x 0.5 x 9 inches
  • Shipping Weight: 10.4 ounces (View shipping rates and policies)
  • Average Customer Review: 4.7 out of 5 stars  See all reviews (46 customer reviews)
  • Amazon Best Sellers Rank: #225,760 in Books (See Top 100 in Books)

Editorial Reviews

Review

Online marketing can be a daunting task for many business owners with the constant changes to keep up with and platforms your business is supposed to be active on. There are a multitude of resources available to help inform marketers and business owners of how to stay up to date with marketing in 2014, but one that's well worth a read is SEO Like I'm 5: The Ultimate Beginner's Guide to Search Engine Optimization by Matthew Capala. THE HUFFINGTON POST

About the Author

Matthew Capala is a growth-focused Internet marketer and entrepreneur, SEO strategist, international speaker, blogger and author. He is the Founder of SearchDecoder.com and Adj. Professor at NYU, where he teaches a graduate course on search marketing. Matthew writes for several industry blogs, including The Next Web, Sparksheet, and Problogger. He received his MBA in Marketing from Baruch College in New York.

Customer Reviews

4.7 out of 5 stars
5 star
37
4 star
7
3 star
0
2 star
2
1 star
0
See all 46 customer reviews
This book will help me to learn as much as I need to know and then some.
Jessica
SEO may seem like a very complex and difficult to understand topic, but Matthew does a great job of distilling it down in easy to understand language and format.
Mike Fishbein
Unlike most SEO books, Matthew's book doesn't attempt to cover every aspect of SEO.
Brian E. Dean

Most Helpful Customer Reviews

6 of 7 people found the following review helpful By Jenny Halasz on July 30, 2014
Format: Kindle Edition Verified Purchase
Matthew Capala has a way of explaining things in the most simple terms that make you go... duh! Why did I think it was ever hard? SEO Like I'm 5 gets out of the fly by night tactics that so many marketers tout and gets straight to the heart of the matter. SEO=Marketing. His detailed recommendations, insights from industry friends and entertaining manner make this is a quick page turner that will help you understand fundamentally where SEO has been, and what it's growing up to be.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
7 of 9 people found the following review helpful By Mike Fishbein on July 30, 2014
Format: Kindle Edition Verified Purchase
SEO Like I'm 5 is actionable, entertaining, and easy to read. SEO may seem like a very complex and difficult to understand topic, but Matthew does a great job of distilling it down in easy to understand language and format. Not only was it actionable and easy to understand, it is also quite entertaining and inspiring. In the year 2014 if you are not developing your online presence with content and search marketing, you may be completely missing the boat. The author is clearly an expert on the topic, so I highly recommend this book!
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
8 of 11 people found the following review helpful By Joseph McKeating on July 29, 2014
Format: Kindle Edition
Most SEO authors, intentionally or otherwise, turn away beginners by getting deep in the weeds too quickly or by peppering their writing with industry jargon, making it nearly impossible to catch up. Written in a friendly and entertaining manner that anyone can understand, "SEO Like I'm 5" gets beginners up to speed in hours and provides a solid foundation for startups, small business owners, marketers, and aspiring SEOs.

I thoroughly enjoyed and learned a lot from this book. Like Matthew says in the beginning, "it's no SEO for dummies," but does break down a historically intimidating practice in a digestible and reader-friendly manner.

One of the biggest issues I tend to have with books in this space is that authors seem to take a purely theoretical approach, leaving readers with a million questions as how to implement what they just learned. After reading this, I feel like I can intelligently speak about the history of SEO (specifically the evolution of Google's ever-changing algorithm) and optimize my content effectively.

Reading about SEO in the past, I always imagined a constant battle between search engines (again, specifically Google) and those trying to "hack" it, as they say nowadays. Rarely, if ever, have I seen someone so clearly articulate that it's about working WITH the Googles of the world to level the playing field and get the best content to the top, whether it's produced by a public company with a multi-million dollar marketing budget or a local business that provides more valuable insights that resonate with their target audience.

As an avid reader of his blog, SearchDecoder.com, I can attest to the fact that Matthew has a knack for simply explaining complex ideas and his passion shows through in "SEO Like I'm 5."
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
5 of 7 people found the following review helpful By Brian E. Dean on July 30, 2014
Format: Kindle Edition
There's something about SEO makes people say "This is WAY too much information. I'm going to ignore it." Unfortunately, those people are also missing out on 50% of the web's traffic.

Unlike most SEO books, Matthew's book doesn't attempt to cover every aspect of SEO. Just what you need to get started and start to see results. For that reason, this the first book anyone looking to get into SEO should read.

That's not to say there aren't any advanced strategies in the book. There are. But the value comes from the work Matthew has put into simplifying this often daunting topic into something a 5-year old (or 50-year old) could understand.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
3 of 4 people found the following review helpful By Partho Banerjee on July 31, 2014
Format: Kindle Edition Verified Purchase
Confession, I am not a marketing guy. I thought I will not be able to understand anything about what's inside. I am happily proved wrong. Great job Matthew Capala. I have gone through some sections by the day and its quite exciting. I kept hearing about marketing terminologies like SEO / SEM and others and now its much clear what they mean and how they can earn a lot of mullah for companies who adopt these strategies.

Great work.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
Format: Kindle Edition
The Author, Matthew Capala, has a natural ability to explain SEO in a way that anyone can understand it, yes even a 5 year old! This is a must read for anyone trying to gain a deeper understanding of SEO Strategies. Also follow Matthew Capala on Twitter at @SearchDecoder for some amazing blogs post and bits that will help you get ahead in any marketing career.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
1 of 1 people found the following review helpful By Ana Raynes on August 1, 2014
Format: Kindle Edition Verified Purchase
This book really outlines step by step what SEO is and how to use it for your business. It's a book that beginners and experts will find useful. I think Matt did a fantastic job making SEO simple. If you are looking for a guide that will help you see immediate results this is the book for you.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
1 of 1 people found the following review helpful By Dee R on August 2, 2014
Format: Kindle Edition Verified Purchase
As a small business owner myself I find this book to be a great resource. Includes a ton of information that is easy to follow. Helps you figure out what you need to get started in what can sometimes be a confusing topic SEO. Will be sharing this with my husband also. Highly Recommended.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again

Most Recent Customer Reviews


More About the Authors

Discover books, learn about writers, read author blogs, and more.