Web Analytics: An Hour a Day by Avinash Kaushik
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Get to the Top on Google: Tips and Techniques to Get Your Site to the Top of the Search Engine Rankings -- and Stay There by David Viney
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Search Engine Optimization: An Hour a Day by Jennifer Grappone
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Search Engine Optimization For Dummies, Second Edition (For Dummies (Computer/Tech)) by Peter Kent
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Google Analytics 2.0 by Jerri L. Ledford
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Wonder how some companies pop up high in search engine rankings? It's all about search appeal. Master the strategies, techniques, and shortcuts in this detailed SEO guide and you can improve your web site's search rankings and start driving the targeted traffic you want to your virtual door. Learn to punch up keywords, add HTML tags for tracking, evaluate pay-per-click strategies, and much more. If you want to make SEO work for you, this is the book you need to succeed.
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Read interviews with over a dozen SEO experts
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