The Ice-Watch Story
Since its creation in Belgium in 2007, the Ice-Watch® brand has enjoyed a strong identity across the world with its uni-sex, water-resistant and affordable watch collections. Available in more than 1,000 retailers across more than 27 countries, Ice-Watch make its U.S. debut just in time for the holidays with a December 2009 launch date.
The fresh and innovative designs synonymous with Ice-Watch® offer an affordable, water-proof and unisex alternative to the fashion timepieces found in today's modern marketplace. With price points starting at $85, customers can mix and match collections featuring a spectrum of bright colors; band textures, including silicon and "plas-cite"; luminous hands and the signature Ice-Watch® logo on crown, case back and dial.
Each of the 11 chromatic collections is packaged in a collectible and reusable "Becubic" that matches the color, feel and finish of the watch and doubles as a coin bank. The collections include: Sili, Classic, Flower, Gold and Silver, Chronograph, Gold Rose, Neon, Ocean, 1844, XXL and Stone featuring crystallized Swarovski elements.
Product Description
A fun, bright accessory that offers precise timekeeping abilities, the Ice-Watch Unisex Sili Winter-11 Collection Eclipse Plastic and Silicone Watch features a circular, eclipse dial with luminous hands, easy-to-read Arabic numeral hour indexes at three, six, nine, and 12 o'clock, and a date display at the three o'clock position. An eclipse-toned stainless steel bezel frames the dial and is engraved with markers from zero to 60. A durable mineral crystal window offers a handy magnifier. Made of strong silicone, the eclipse watch strap feels comfortable on for extended periods of time and is secured with a buckle. The Ice-Watch Unisex Sili Winter-11 Collection Eclipse Plastic and Silicone Watch is equipped with high-quality Miyota Japanese-quartz movement and is water resistant to 165 feet (50 meters).