Dinner with kids shouldn’t be a battleground. And it shouldn’t make a martyr out of the parent whose job it is to get it on the table fast, fresh and hot every day at 6 PM. Aviva Goldfarb’s cheerful Scramble system takes the hassle and worry out of mealtime. Her users and readers rely on her grocery lists, weekly meal plans and recipes not just for the healthy dinners themselves but for taking the stress out of dinnertime. She wants families to actually enjoy their dinners together! Now, with SOS!TheSix O'Clock Scramble to the Rescue, Goldfarb is taking an extra of-the-moment stress away from meal planning for busy families: concern about the environment, about the cost of shipping out-of-season food halfway around the world, about packaging, about additives and preservatives.
In SOS!TheSix O'Clock Scramble to the Rescue, readers will get a full year of weekly meals that:
--help readers eat seasonally without missing their favorite foods --move toward a slightly more vegetarian menu for health and a lighter environmental footprint --reveal when organic matters (and when it doesn’t) --save money through easy, efficient planning, bulk buying, freezing and storing, and avoiding waste --pack the power of achievable ethnic meals, such as Easy Cheesy Tex Mex Scramble and Greek Pasta Salad --make grocery trips count
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“Creative, healthy, unprocessed and kid-friendly without being adult-alienating….a whole new kind of happy meal.”
--O, The Oprah Magazine on The Six O'Clock Scramble
"You CAN find time to cook. Ordering in too often? [Try this] easy, yummy, gotta-try alternative."--
Reader's Digest
About the Author
Aviva Goldfarb is a mother of two and the author and founder of The Six O'Clock Scramble®, www.thescramble.com, an online weekly menu planner and cookbook (St. Martin's Press, 2006), and is author of the cookbook, SOS! The Six O'Clock Scramble to the Rescue: Earth Friendly, Kid-Pleasing Meals for Busy Families (St. Martin's Press, 2010).
Product Details
Paperback: 336 pages
Publisher: St. Martin's Griffin; 1 edition (April 13, 2010)
Author - SOS! THE SIX O'CLOCK SCRAMBLE TO THE RESCUE; Earth-Friendly, Kid-Pleasing Dinners for Busy Families and THE SIX O'CLOCK SCRAMBLE COOKBOOK
Founder - The Six O'Clock Scramble Weekly Menu Planning Service (www.TheScramble.com)
Like many busy moms, Aviva Goldfarb struggled to put a nutritious dinner on the table for her family amidst the chaos of daily life. Going back to the weekly meal planning strategy her mother used, in 2003 Aviva developed a system that helps parents take the Scramble out of the dinner hour by giving them an easy, online meal planning and grocery shopping system, along with fail-proof recipes.
The Six O'Clock Scramble (www.thescramble.com) is an online service that takes the stress out of daily dinners for busy families. Each week, members receive a suggested seasonal meal plan with five days' worth of dinner recipes, side dishes, and an organized grocery list. Aviva develops quick-to-prepare meals that are creative, healthy, unprocessed and kid-friendly without being adult-alienating. This weekly meal plan can be customized in seconds based on families' tastes, schedules and dietary needs.
Aviva's Six O'Clock Scramble Cookbook debuted in 2006 to national acclaim. Both the cookbook and online meal planning service won praise from reviewers at O Magazine, Working Mother, USA Today, Real Simple and The Washington Post, among many others.
Debuting in April 2010, Aviva's latest cookbook SOS! The Six O'Clock Scramble to the Rescue: Earth-Friendly, Kid-Pleasing Dinners for Busy Families combines her expertise in weekly dinnertime meal planning with her concern for the environment. In addition to more than 300 recipes, the book addresses how families can make their meals more environmentally-friendly, including buying seasonally; reducing one's carbon footprint with vegetable-based meals; differentiating when organic matters and offering tips for avoiding food waste.
Aviva is frequently quoted in national parenting, lifestyle and health magazines and appears regularly on television to discuss healthful recipes and meal strategies for busy families. She is an advocate for healthy families, actively working with national nonprofit organizations and with parents to improve nutrition.
Aviva is a mother of two and resides with her family in Chevy Chase, Maryland, a Washington, DC suburb.
I have been cooking with Aviva's first Scramble cookbook for two years now and my whole family has enjoyed her recipes.
When I saw she had a new cookbook out, I requested it immediately but was a bit unsure whether it would live up to the first one. I should not have worried - I think this one is even better! There were so many recipes I loved that I have too many pages to dog-ear, and I anticipate this being used weekly in our home for a long time.
Best improvements: 1. Better organization - While still categorized by seasons (which I find extremely helpful), now the fish/meat/pasta recipes are put together so that you can easily select from the right style of meal. At the beginning of each 'season' every recipe is indexed by page number so you can easily flip right to it. 2. Side dish recipes are now included in each recipe, instead of having to flip to the back of the book 3. Very helpful side-bar articles and tips (and very up to date - including the issue of BPA in canned goods, composting tips, and lunch/snack ideas) 4. Really good recipes! There is great variety in here with a focus on lots of fruits/vegetables and interesting spices. Nothing bland or boring.
This is an unbelievably good cookbook. First, the organization is great- everything you need for a dinner is laid out together; the side dish suggestions are great & recipes are on the same page; the weekly menus are helpfully grouped with the related recipes. More importantly, the recipes are written in a clear and easy to follow style- and they cook up as promised. And, critically, the recipes are so successful that we have already adopted several as household staples- and we're still in the first couple weeks of using the cookbook.
The only, relatively minor, caveat is that Ms. Goldfarb's children are clearly better at eating certain foods than mine are. I would love for them to cheerfully eat a black bean salad, but alas they have not yet seen the light. But I live in hope, and in the meantime, I can make it & eat it myself.
I have quite a lot of cookbooks, and have given away even more, because the recipes didn't live up to the book around them. This one is a keeper.
Looking for easy, delicious, and healthy recipes? I highly recommend this cookbook! It's by far the best family-friendly AND healthy cookbook I've seen. My husband is the family cook, and he loves making her recipes because they are easy and always well-received by the kids--a hard feat.
