I bought this during one of my Sephora 'shopping sprees'. I usually spend upards of $200 when I go to one, as there are none around my are. Since I would have used the 22.50 this lip balm cost on something else anyway, I put it twords this lip 'treatment', since I fell in loe with it the second I smelled it. I dared not test the one at the store (I'm somewhat of a germaphobe, especially when it comes to testing cosmetics.) I opened it as soon as I got out of the store, and I lived it from that second on.
First- it lasts much longer than normal 'waxy' lip balms (chapstick, blistex, ect). I only need to apply it once in the morning, and my lips won't bug me for the rest of the day (I love my carmex, and it can't get close to doing that). It feels so silky smooth, and makes lip makeup (lipstick, liner, gloss) apply so much better, and look great (no wrinkled/dry lips here)
Second- you should buy it... most of the more expensive makeup stores have some sort of satisfaction guarentee, and have testers you can use before buying, so why not go for it? Even if you buy online, sight unseen, you'll love it too, as long as you like the scent of lemons (or can deal with it for a great lip product). The scent really is delicious!
One last note, I love the packaging, its cute and metal with a screw on cap, and doesn't get damaged when dropped, or packed into a heavy bag.