Every day sales professionals are faced with a serious challenge; practicing and retaining solid, field -tested sales techniques. Seminars, books and motivational tapes are wonderful support tools, but they don´t reinforce skills while in the field - "curb side." $ales $ource Coach is designed to fill that void, to travel with you and to keep you at the top pitch of your sales trade. There are many textbook versions of the selling cycle, but the basic fundamentals are always the same. The four (4) basic categories in the sales cycle are Business Development, Personality Perspective, Relationship Building and Negotiation and Gaining the Commitment. $ales $ource Coach presents 52 field- tested sales gemss that reinforce the foundation of these four core skills. Whether you are in the field actually preparing for a call, planning your strategies, or fine-tuning, these proven techniques will give you the edge to outpace the competition. After each sales gem there will be a coaching tip for the sales professional and the sales manager. The sales professional can self - coach and share tangible ideas with peers. The sales manager will have coaching tools to use in the field with their team - perfecting as they work together. And, quite frankly many of the sales gems make excellent coaching tools for a sales meeting and to incorporate in to a sales tip newsletter. Take what you need - the more the sales gems are utilized, the broader the base of success! Practice and the perfection of your sales craft is the key is to consistently playing your hand better than the competition. The professional that practices through every success and defeat to hone his or her skills will realize long-term success. This is the very premise of $ales $ource Coach.
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About the Author
Her first book, $ales $ource was published by Rough Notes Publishing in 1992. She has written numerous articles in publications such as Business Quarterly, Selling Power, Marketing Times and Executive Marketing. She is involved in several professional organizations such as Sales and Marketing Executives International and Certified Professional Insurance Agents and consistently contributes to the development of the profession of sales and marketing. Kris is recognized as one of the "best in the country" in prospecting and has coached many sales professionals in her techniques to make a difference in their careers. Kris can be reached at kwkristinwoods@cs.com
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