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Samsung WB350F 16.3MP CMOS Smart WiFi & NFC Digital Camera with 21x Optical Zoom and 3.0" Touch Screen LCD and 1080p HD Video (White)

by Samsung
898 customer reviews
| 172 answered questions

List Price: $259.99
Price: $229.00 & FREE Shipping
You Save: $30.99 (12%)
Only 3 left in stock.
Ships from and sold by HALF TIME.
Camera Only
Standard Packaging
  • Share your best photos instantly with Family and Friends with Built-in Wi-Fi with NFC
  • SMART features - Social Media Upload, E-mail, Photo beam, Direct Link, Mobile Link, PC Auto-backup, Remote Viewfinder, All Share
  • 21x Optical Zoom for great shots up front or from a distance
  • 1080p HD Video
  • microSD card required.
20 new from $224.01 16 used from $135.00 2 refurbished from $124.00
Warranty Information: This product comes with a 1 Year warranty

Frequently Bought Together

  • Samsung WB350F 16.3MP CMOS Smart WiFi & NFC Digital Camera with 21x Optical Zoom and 3.0" Touch Screen LCD and 1080p HD Video (White)
  • +
  • Case Logic DCB-302 Compact  Case for Camera - Black
  • +
  • Transcend 32 GB Class 10 SDHC Flash Memory Card (TS32GSDHC10E)
Total price: $252.22
Buy the selected items together

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Style: Camera Only | Color: White | Product Packaging: Standard Packaging

Technical Details

Product Description

Style:Camera Only  |  Color:White  |  Product Packaging:Standard Packaging

Product Description

The WB350F is the perfect companion for photo-sharing enthusiasts everywhere thanks to its next-generation NFC and Wi-Fi connectivity. Equipped with Samsung"s brand new "Tag & Go" technology, the WB350F can connect to smartphones by simply touching the two devices together. Once paired, users have access to a host of intuitive features which make sharing images fun and simple. Photo Beam instantly transfers images being viewed on the camera to the paired smartphone, while with Auto Share, images are backed up instantaneously, as they are being taken. Using Mobile Link , photographers can select which shots they want to copy over to their smartphone, making it easy to organize the contents of the camera. Also in Remote Viewfinder mode, smartphones can be used to control the WB350F, allowing photographers to enjoy greater shooting freedom. In addition, this camera is capable of uploading original photographs directly to Dropbox.

From the Manufacturer

Capture vibrant images--whether your subject is far away or up close--and share your pictures easily using the Samsung WB350 Smart Camera. Featuring a retro design with a modern touch, the WB350 contains a 16.3-megapixel sensor along with a 21x optical zoom and a 23-millimeter wide-angle lens. Wi-Fi capability makes it simple to send photos and videos or upload them to Facebook or Flickr.

Samsung WB350 Smart Camera Product Shot

The 16.3-megapixel BSI (backside-illuminated) CMOS sensor requires less light than conventional sensors.
View larger.

Samsung WB350 Smart Camera Product Shot

The Hybrid Touch User Interface offers two options: use the 5-way button or touchscreen. View larger.

Samsung WB350 Smart Camera Product Shot

All your photos and videos are wirelessly transferred and safely stored on your computer. View larger.

Samsung WB350 Smart Camera Product Shot

Use Remote Viewfinder to frame a group photo or zoom in and out using your smartphone. View larger.

16.3-Megapixel Backside-Illuminated CMOS Sensor

The Samsung WB350 Smart Camera is equipped with a 16.3-megapixel backside-illuminated (BSI) CMOS sensor that needs less light for proper exposure and quick focus than conventional sensors. This allows you to take properly exposed images in low-light situations.

Compose Shots on a 3-Inch Hybrid Touch Display

On the back of the camera is a brilliant, 3-inch LCD display that lets you compose and review your photos comfortably and accurately. The display has a hybrid user interface that lets you use either the five-way button for menu navigation if you prefer traditional controls or your fingers if you prefer touch controls.

21x Zoom with Wide-Angle Lens

With the WB350, you can capture the moment just the way you remember it--whether your subject is up close or far away. Snap a mural that takes up the side of a building, or a field of wildflowers that seems to stretch for miles, using the WB350's 23-millimeter wide-angle lens. Even when you can't get close to your subject, the 21x optical zoom allows you to capture every detail.

Wi-Fi Connectivity for Easy Sharing

Thanks to built-in Wi-Fi capability, the WB350 makes it easy to post pictures and videos --along with comments--to Facebook, YouTube, Flickr, and other sites. You can also email files to friends and family members or use the Group Share function, which allows you to send images to up to four people simultaneously. The camera also comes with 2 GB of free Dropbox online storage or 50 GB if you also own a GALAXY smartphone.

Full HD Video Recording

The WB350 captures lifelike video at 1080p Full HD resolution. The camera shoots video in the H.264 format, which allows you to record for longer than cameras using MJPEG video.

Save Photos in Real Time with AutoShare

With Samsung's AutoShare feature, you can send photos instantly to an NFC-compatible smartphone or tablet--just as you're shooting them--over a Wi-Fi connection. This makes it easy to back up photos and share them wherever you are.

Samsung Link to Connect with Other Devices

Thanks to Samsung Link, you can connect this camera wirelessly with other nearby Samsung Link-enabled devices and share photos and videos or upload them to your web storage service.

Photo Beam to Share Photos with One Touch

Like other Samsung devices, the WB350 features Photo Beam technology, which makes it a snap to share photos. Simply tap the camera on any NFC-compatible smartphone to automatically share whichever image you're currently viewing.

Transfer Files with PC Auto Backup

Saving photos, video clips, and more to your computer is easy with the WB350. Just select the PC Auto Backup function, and the camera will wirelessly transfer all of the files on the camera to your PC or Mac.

Send Files Using Mobile Link, Even Without Wi-Fi

Based on NFC technology, Samsung's Mobile Link app lets you select and send photos or albums to a designated smartphone or tablet, even when you're away from a Wi-Fi hotspot, and without having to send the photos as a text message or an email. The app also lets you manage photos on your smartphone and save the changes automatically to the camera.

Remote ViewFinder to Control Camera at a Distance

When you connect the camera to select smartphones, you can use the Remote ViewFinder app to turn your phone into a viewfinder. You can control your camera from up to 30 feet away and preview images, adjust camera settings, frame the scene, and tag the shot location--all from your phone. When you need to take a group shot with yourself in it, Remote ViewFinder makes it easy.

Smart Mode for Special Effects

Tap the smart mode button to take advantage of numerous special shoot modes. Action Freeze mode lets you capture a high-speed scene at a sporting event, while Rich Tone can be used to create surrealistic photos with vibrant colors.

Dual Capture to Shoot Photos and Videos at Once

The WB350's Dual Capture feature lets you snap photos while simultaneously shooting Full HD video. Record a soccer game while also capturing frame-worthy stills.

Full Manual Mode for Creative Control

Put the WB350 in Full Manual mode to take complete creative control of your pictures. Aperture Priority and Shutter Priority settings allow you to experiment with shutter speeds and depth of field, such as when you're shooting fast-moving images in low-light settings.

Retro Design with Modern Twist

Inspired by vintage camera designs, the WB350 is notable for its elegant, flowing lines and luxurious leather-like feel. The WB350's compact and lightweight body makes it great for easy, on-the-go shooting.

Product Dimensions

The Samsung WB350 Smart Camera measures 2.56 by 4.47 by .98 inches (H x W x D) and weighs .48 pounds.

What's in the Box

Samsung WB350 Smart Camera, lithium-ion EA-SLB10A/WW battery, USB cable, power adapter, wrist strap, and quick start guide.

WB350 Smart Camera
At a Glance:
  • 16.3-megapixel BSI CMOS sensor for low-light conditions
  • 3-Inch hybrid touch display for intuitive operation
  • 21x optical zoom with a 23-millimeter wide-angle lens
  • Wi-Fi capability to post to Facebook and other online networks
  • 1080p Full HD video recording
Samsung WB350 Smart Camera Product Shot

The WB350 captures lifelike video at 1080p Full HD resolution. View larger.

Samsung WB350 Smart Camera Product Shot

Samsung AutoShare can automatically send photos to smartphones or tablets powered by NFC technology.
View larger.

Samsung WB350 Smart Camera Product Shot

Tap the Smart Mode button to access a range of shooting modes and special effects. View larger.

Product Details

Style: Camera Only | Color: White | Package Type: Standard Packaging
User Manual [9.37mb PDF]
  • Product Dimensions: 4.5 x 1 x 2.6 inches ; 9.8 ounces
  • Shipping Weight: 14.4 ounces (View shipping rates and policies)
  • Domestic Shipping: Item can be shipped within U.S.
  • International Shipping: This item is not eligible for international shipping. Learn More
  • ASIN: B00HV6KK0G
  • Item model number: EC-WB350FBPWUS
  • Batteries 1 Lithium ion batteries required. (included)
  • Average Customer Review: 4.3 out of 5 stars  See all reviews (898 customer reviews)
  • Amazon Best Sellers Rank: #1,095 in Camera & Photo (See Top 100 in Camera & Photo)
  • Product Warranty: For warranty information about this product, please click here
  • Date first available at January 6, 2014

Customer Questions & Answers

Customer Reviews

Most Helpful Customer Reviews

Style Name: Camera OnlyPackage Type: Standard PackagingColor: Red Vine Customer Review of Free Product ( What's this? )
Compact, great automatic features, access to manual controls and... takes great pictures


With each generation, Samsung makes the "WB" series easier to use and still get great results. Like its predecessors, this one fits into my front pants pocket (or the case I recommend toward the end of this review). That point alone may make this the best camera you own; having a $5k DSLR doesn't do you much good if you left it home because it wasn't worth the effort to lug it along.

However, unlike many other small cameras, Samsung had designed a camera that works with, rather than trying to compete with, your phone or tablet. They do this without sacrificing either features or quality. Even low-level manual control, things like setting shutter speed, lens aperture, ISO, are available *without* being buried deep inside menus. However, it is done in a way that doesn't get in my way when I don't want to bother with it. This camera is designed to leverage convenience and technology while still providing control when I want it.


The camera body has a sleek appearance and a solid feel. The pebbled finish that covers most of the camera looks like leather and, more importantly, aids in getting a secure grip. And, if you don't care about the "mechanics", it makes for a very nice looking camera.

One issue with all small cameras is the built-in flash. They are underpowered and create red eye. Both problems are caused by the need to keep the camera small; the flash needs to be small and positioned close to the lens. Samsung addresses in a number of ways. Firstly, they include a powerful (for a compact camera) flash to pop up and out of the camera at the press of a button.
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368 of 384 people found the following review helpful By Raymond P. on April 19, 2014
Style Name: Camera OnlyPackage Type: Standard PackagingColor: Brown Verified Purchase
ADDED Info: Because someone posted a question on this, I thought I would mention that this camera works fine with a 128GB Sandisk Ultra Micro SDXC card and reports space for 160,227 1MP images or 20.00 hours of 720p HD video.

UPDATE regarding screen glare: I have found some ideas regarding dealing with screen glare. There are some magnified LCD extender viewfinders out there that basically allow you to use a screen only camera as if it had a viewfinder. Most are specific to some Canon DSLR models. I have ordered an inexpensive one to try out and perhaps modify. If I have any luck I will report back here. A simple and free solution that works reasonably well is to grab one of those corrugated cardboard sleeves they have at coffee shops to keep you from burning your hand. It is easy to hold the big end up against the LCD and look through the smaller end. It is not perfect, but if you have on a cap or wide-brimmed hat you can actually see the screen quite well. I try to keep the top flat by extending my index finger to seal off light entering from above. With a couple of minutes fooling with it you can figure out how best to hold it for your purposes. An added benefit is that it folds flat so you can just carry it in your pocket and whip it out when you need it. Nothing bulky to attach. Something a little longer would work even better as long as it is dark colored and probably best not glossy inside. Maybe just make a tapered cardboard tube. Just some thoughts.

UPDATE: I have had a lot of experience with this camera in the last few weeks, including the last few days in Yellowstone. I am even more impressed with it than I was initially.
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312 of 327 people found the following review helpful By Ken on May 29, 2014
Style Name: Camera OnlyPackage Type: Standard PackagingColor: Brown Verified Purchase
I was very happy with my Canon sx280 (20x zoom) but was intrigued by the Samsung's 21x zoom starting at 23mm (extreme wide-angle) lens and movable flash head so I decided to try it out. I was very surprised and pleased by the image quality and feature set of this camera.

The WB350 is definitely a pocket sized camera but not the smallest pocket super-zoom camera on the market. It is about the same size as the Canon SX700 and a bit taller than most other pocket zooms including the Canon SX280.

The WB350 has several features not usually found in a camera in this price range and target audience; exposure bracketing (sort of), built in bounce flash, flash intensity compensation (controls the strength of flash), manual shutter and aperture setting controls and completely manual (Kelvin) white balance. The last feature (manual white balance by K#) is not found on some good mid level DSLR cameras (i.e. Nikon D5300, Canon Txxi).

This camera has a small sensor so anything shot past ISO 800 is not very good. Noise (graininess) is present even at ISO 400. But ISO 800 is usable which is pretty good for this type of camera. Also, the lens is pretty bright, (at wide angle focal lengths), with a maximum aperture of f/2.8 helping to avoid the necessity of using higher ISOs in better lighting conditions. There is no dedicated ISO button. In any event if you primarily shoot in dim lighting requiring an ISO over 800, you really should look at something with a larger sensor (ie Sony RX100 or a compact system camera).

Images taken in good lighting (i.e. outdoors or good indoor lighting) are very, very good. The automatic white balance and metering almost always get it right.
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