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Scenario Planning - Revised and Updated Edition: The Link Between Future and Strategy Hardcover

ISBN-13: 978-0230579194 ISBN-10: 0230579191 Edition: Rev Upd

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Product Details

  • Hardcover: 200 pages
  • Publisher: Palgrave Macmillan; Rev Upd edition (April 28, 2009)
  • Language: English
  • ISBN-10: 0230579191
  • ISBN-13: 978-0230579194
  • Product Dimensions: 9.3 x 6.5 x 0.8 inches
  • Shipping Weight: 1.1 pounds (View shipping rates and policies)
  • Average Customer Review: 4.5 out of 5 stars  See all reviews (2 customer reviews)
  • Amazon Best Sellers Rank: #844,581 in Books (See Top 100 in Books)

Editorial Reviews

Review

Reviews and comments on the first edition: "This is a serious book, yet it's the friendliest introduction to the nuts and bolts of scenario planning that you are likely to find. Most charts are simple and smart, not spiders' webs of zigzagging arrows. Chapters walk you through an overview followed by the basic principles of scenario and strategic thinking and offer a glimpse of scenario planning in practice. ! Buy this book." - Harvard Business School "Given the recent rise of uncertainty, writing a book about scenario planning is a brave move. However, Mats Lindgren and Hans Bandhold have done a great job in breaking down the elements of scenario planning and explaining why those elements are there and how they all interlink. They offer a multitude of tools, techniques and models for almost every situation an organization could face and offer advice on how to use them effectively. ... Recommended." - Steve Towells, the Strategic Planning Society "This is an eminently practical book on scenario and strategy development. The language is simple, straight-forward with many examples, tools and anecdotes. In a verbal style, with lots of figures and bullet point lists, the five chapters in a way resemble lectures. ! If you, as a manager or consultant want to learn, update or expand your portfolio of future oriented strategy tools, this one is The Choice."- Per Espen Stoknes, Faculty at the Norwegian School of Management 'Tough economic times call for serious action. Enterprises that are losing revenues and market share need more than just a traditional strategic plan to assess their possible futures. Scenario Planning is the tool box to help businesses peer into their future, and still have time to create solid strategies for the possible challenges ahead.' -- Martha Stone, Director, Shaping the Future of the Newspaper project, World Association of newspapers

About the Author

MATS LINDGREN is founding partner and CEO of Kairos Future Group, the leading future strategist in Northern Europe, where he heads is research division. He is a frequent international speaker on various topics and has spoken in more than 15 countries in Europe, North America and Asia, including US, UK, Spain, France, China, Japan and India. He is author or co-author of more than a dozen books, including The MeWe Generation (Bookhouse Publishing 2005) and Beyond Mobile (Palgrave Macmillan, 2002). He holds a doctoral degree in business administration and specializes in strategic management in turbulent business environments.
 
HANS BANDHOLD is a senior partner at Kairos Future and head of its strategy division. He has a broad experience of helping public and private organizations with future analysis and strategic orientation. Hans is the architect behind TAIDA-Lab, a unique setting where executives together with future strategists identify and evaluate strategies that meet future demands. He is also a frequent speaker and teacher within the area of scenario planning.

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Most Helpful Customer Reviews

54 of 54 people found the following review helpful By Per Espen Stoknes on May 18, 2003
Format: Hardcover
This is an eminently practical book on scenario and strategy development. The language is simple, straight-forward with many examples, tools and anecdotes. In a verbal style, with lots of figures and bullet point lists, the five chapters in a way resembles lectures.
As faculty and lecturer at the Norwegian School of Management I find this book a perfect supplement in the curriculum to the two classics: P. Schwartz' "Art of the long view" and van Heijden "Scenarios". This book occupies a kind of middle-position between Schwartz' very popular and narrative account and van Heijden's more rational-academic discourse, which some practitioners find a hard read. Not like this one. There's not much deep philosophy either, as in J. Ogilvys recent "Creating Better Futures". The chapter on scenario planning in practice (#3) contains loads of simple, informative examples, written much shorter and to the point, than G. Ringland's three books on scenarios with much-detailed cases, repetitions and a weak structure.
In short - this book is a toolbox with instructions manual. As the Swedish authors Lindgren and Bandhold themselves say in the book; "Get yourself a toolbox". If you, as a manager or consultant want to learn, update or expand your portfolio of future oriented strategy tools, this one is The Choice.
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21 of 23 people found the following review helpful By Jonas Edenvik on August 6, 2003
Format: Hardcover
I saw an review in Harvard Business School and I fully agree with them: "...serious but yet it's the friendliest introduction to the nuts and bolts of scenario planning that you are likely to find..." I really recommend this book to everyone who wants to explore, understand and have an impact on the future.
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