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Screw It, Let's Do It: Lessons in Life and Business (Expanded)
 
 
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Screw It, Let's Do It: Lessons in Life and Business (Expanded) [Paperback]

Richard Branson (Author)
4.3 out of 5 stars  See all reviews (36 customer reviews)


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Book Description

March 10, 2010
The global icon shares his secrets of success and exciting plans for the future.

Throughout my life I have achieved many remarkable things. In Screw It, Let's Do It, I will share with you my ideas and the secrets of my success, but not simply because I hope they'll help you achieve your individual goals.

Today we are increasingly aware of the effects of our actions on the environment, and I strongly believe that we each have a responsibility, as individuals and organisations, to do no harm. I will draw on Gaia Capitalism to explain why we need to take stock of how we may be damaging the environment, and why it is up to big companies like Virgin to lead the way in a more holistic approach to business.

In Screw It, Let's Do It I'll be looking forwards to the future. A lot has changed since I founded Virgin in 1968, and I'll explain how I intend to take my business and my ideas to the next level and the new and exciting areas - such as launching Virgin Fuels - into which Virgin is currently moving.

But I have also brought together all the important lessons, good advice and inspirational adages that have helped me along the road to success.

Ironically, I have never been one to do things by the book, but I have been inspired and influenced by many remarkable people. I hope that you too might find a little inspiration between these pages.


Editorial Reviews

About the Author

SIR RICHARD BRANSON is a hugely successful international entrepreneur, adventurer and icon, and is chairman of the Virgin Group. His autobiography, Losing My Virginity, and his books on business, Screw It, Let's Do It and Business Stripped Bare, are all international bestsellers. He lives on Necker Island in the British Virgin Islands and is married with two grown-up children.

Product Details

  • Paperback: 240 pages
  • Publisher: Virgin Books (March 10, 2010)
  • Language: English
  • ISBN-10: 0753511495
  • ISBN-13: 978-0753511497
  • Product Dimensions: 5 x 0.6 x 7.8 inches
  • Shipping Weight: 8 ounces
  • Average Customer Review: 4.3 out of 5 stars  See all reviews (36 customer reviews)
  • Amazon Best Sellers Rank: #236,469 in Books (See Top 100 in Books)

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Customer Reviews

36 Reviews
5 star:
 (18)
4 star:
 (13)
3 star:
 (3)
2 star:
 (1)
1 star:
 (1)
 
 
 
 
 
Average Customer Review
4.3 out of 5 stars (36 customer reviews)
 
 
 
 
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Most Helpful Customer Reviews

50 of 52 people found the following review helpful:
2.0 out of 5 stars Don't waste your time, read "Losing My Virginity" instead., December 25, 2006
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I started with Branson's first book, "Losing My Virginity", and was absolutely hooked. That book is compelling, insightful, exciting, inspirational, and well-written. "Screw it, Let's Do It" on the other hand, is none of those things, and feels like a cheap re-hashing of "Losing My Virginity", but without any of the real substance. The writing is poor (leading me to wonder if Branson had a lot of help in writing "Losing My Virginity") and he rushes through anecdotes that he explains in detail in "Losing My Virginity". The whole book feels very cursory and surface-deep, and doesn't do justice to Branson's incredible persona. Don't waste your time, get "Losing My Virginity" instead.
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21 of 22 people found the following review helpful:
5.0 out of 5 stars Sir Richard's Wonderful Philosophy, January 2, 2007
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Richard Branson made his fortune because he's a shrewd business person, and also because he's been lucky at times. He's successful, however, because of his personality and attitude -- his personal philosophy -- and that's what this book is about. There is nothing earth shattering in his philosophy, except perhaps that it takes an extraordinary person to truly live up to it.

I don't think that Branson was looking to make money on the book, but rather to share some ideas that, for good reason, he truly believes in. He's not one to overcomplicate things, and in this case shorter is better. He keeps it simple because to him it is simple. As other reviewers have noted, it's a small book and it can be read in one sitting. It seems like it was dictated and indeed could benefit from some editing, but perhaps that's what makes the book real and is part of its charm. If you're looking for more then buy his book "Losing My Virginity" which contains some details about his various ventures. Otherwise, Screw It, it's a good read so just buy the book.

Steven K. Gold
Author, Entrepreneur's Notebook: Practical Advice for Starting a New Business Venture
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16 of 17 people found the following review helpful:
5.0 out of 5 stars An Excellent Book, July 11, 2006
Definitely one of the more useful motivational books I've read. Sir Richard talks about having fun, being bold, challenging yourself, standing on your own feet, valuing the family and doing good.

Without being preachy, Sir Richard pulls out stories from his life to illustrate some of his beliefs, principles and practices. Not having read his other books, I'm quite astounded by some of his life experiences, especially his harrowing escapes from a faulty flying machine and his role in Iraq where he helped secure the release of British hostages.

Short, sweet and simple, it's an excellent read.

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