Search Engine Optimization with WebPosition Gold [Illustrated] [Paperback]

Brad S. Konia (Author)

Book Description

Series: Wordware Web Programming/Development Library | Publication Date: June 15, 2002

This guide outlines the process of maximizing search engine positioning usingWebPosition Gold, and also explains what makes search engines work.

Editorial Reviews

About the Author

Brad Konia is the CEO of MarketMySite!, a leading web development and marketing firm. MarketMySite! helps companies build web sites, promote their sites, and convert their traffic into paying customers.

Brent Winters is the founder of FirstPlace Software and chief architect of WebPosition Gold.

Product Details

• Paperback: 338 pages
• Publisher: Wordware Publishing, Inc. (June 15, 2002)
• Language: English
• ISBN-10: 1556229240
• ISBN-13: 978-1556229244
• Product Dimensions: 9.3 x 7.6 x 1 inches
• Shipping Weight: 1.7 pounds
• Average Customer Review: 2.7 out of 5 stars  See all reviews (7 customer reviews)
• Amazon Best Sellers Rank: #2,771,263 in Books (See Top 100 in Books)

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Customer Reviews

Most Helpful Customer Reviews

22 of 24 people found the following review helpful:

4.0 out of 5 stars Mixed feelings, but overall, a useful book, July 21, 2002

By 

Manny Hernandez "@askmanny" (Bay Area, CA) - See all my reviews
(HALL OF FAME REVIEWER)   

This review is from: Search Engine Optimization with WebPosition Gold (Paperback)

As I was reading through the first chapters of this book one thought came to mind: this is just a recycled User Guide. Much of the first third of it is devoted to explanation of the software, its installation and setup, which you can read IN the software itself. Also other chapters of the book are devoted to components of WebPosition Gold which I personally find to be pretty useless: Page Generator, Upload Manager, Traffic Analysis, considering that this tool is far from bein ideal for accomplishing these three tasks. Finally, the topic of Link Popularity seemed to be thrown in last minute, given its importance nowadays that Search Engine Optimization is progressively harder to accomplish.

Now, when the book deals with the Reporter, Page Critic and Submitting tools that WebPosition Gold is a great software for, is when it gets really useful. It goes beyond the basics and deals with the tips and pitfalls of the different features offered by the software, warning against apparently good ideas which could get your web site banned from certain Search Engines, etc. All in all, I appreciated the advice contained in the book, but had to resort to other sources to complement the knowledge about Internet Marketing that I was seeking.

8 of 9 people found the following review helpful:

1.0 out of 5 stars Search Engine Optimization with WebPosition Gold review, March 1, 2005

By 

Lionel Meynard "Lionel Meynard" (Mandeville, LA) - See all my reviews
(REAL NAME)   

Amazon Verified Purchase

This review is from: Search Engine Optimization with WebPosition Gold (Paperback)

I purchased this book Search Engine Optimization with WebPosition Gold which included a demo software disk.
I found little up to date search engine optimization techniques from cover to cover.
The book focuses only on their software program. So I decided to install the software. The software would not allow you to try it without purchasing. I tried emailing to this company without any results; they only encouraged the purchase of their product.
Bottom line - this book does not offer any education or real information concerning website and internet optimization. I found a little more useful information in SE optimization for Dummies.
I would have rated this book '0 star' but you can only choose from 1-5 ...

11 of 15 people found the following review helpful:

5.0 out of 5 stars Search Engines 1-2-3, July 31, 2002

By 

Anthony Likins (Redmond, WA) - See all my reviews

This review is from: Search Engine Optimization with WebPosition Gold (Paperback)

A must read for marketing managers and individuals who are serious about their companies search engine listings. Mr. Konia takes the mystery out of this very broad field with straight to the point no nonsense explanations and examples. This book explains not only the nuts of bolts of Web Position Gold 2, but also how to effectively implement WPG 2 in a short amount of time. The section relating to link popularity I found particularly useful considering that I was unaware of just how important and effective this is. Two thumbs up!