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Secrets of a Freelance Writer: How to Make $100,000 a Year or More [Kindle Edition]

Robert W. Bly
4.5 out of 5 stars  See all reviews (35 customer reviews)

Print List Price: $19.99
Kindle Price: $9.99
You Save: $10.00 (50%)
Sold by: Macmillan
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Book Description

The definitive guide to becoming a successful freelance writer, now in an updated and expanded third edition

Secrets of a Freelance Writer has long been the authoritative guide to making big money as a commercial freelance writer. In this new edition, you'll find out how to make $100,000 a year--or much more--writing ads, annual reports, brochures, catalogs, newsletters, direct mail, Web pages, CD-ROMs, press releases, and other projects for corporations, small businesses, associations, nonprofit organizations, the government, and other commercial clients.

You'll also learn how to start out as a freelancer, market yourself to clients, create a successful personal Web site to cull more sales leads, follow up on potential customers to build your practice, and run your business on a day-to-day basis.
Secrets of a Freelance Writer is the definitive guide to building a successful and lucrative freelance writing practice.

Editorial Reviews


"With Bob's practical ideas and clear advice, I've been able to land jobs I would never have thought of before--and establish myself as a highly successful full-time
professional freelance writer."--Joe Vitale, Houston, Texas
"The best book I've found on the business of being a writer."--Robert S. Winkler, Corporate & Marketing Communications, Weston, Connecticut

About the Author

Robert W. Bly is a freelance copywriter specializing in business-to-
business, high-tech, and direct advertising. He is the author of more than sixty books and has appeared on CNBC and on CBS's Hard Copy. He lives in River Vale, New Jersey.

Product Details

  • File Size: 900 KB
  • Print Length: 420 pages
  • Page Numbers Source ISBN: 0805078037
  • Publisher: Holt Paperbacks; 3 edition (April 1, 2007)
  • Sold by: Macmillan
  • Language: English
  • ASIN: B003KVKQ9Q
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Enabled
  • Lending: Not Enabled
  • Amazon Best Sellers Rank: #232,804 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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Customer Reviews

Most Helpful Customer Reviews
27 of 28 people found the following review helpful
By Bett72
Format:Paperback|Verified Purchase
This was my favorite book that I read on the topic. It was packed with information and an easy read. He provided examples and a broad depth of knowledge on the topic - great book, well worth the money. I would also suggest START AND RUN A COPYWRITING BUSINESS by Steve Slaunwhite and THE WELL FED WRITER by Peter Bowerman.
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42 of 47 people found the following review helpful
4.0 out of 5 stars Gotta have it. April 5, 2007
Format:Paperback|Verified Purchase
SECRETS OF A FREELANCE WRITER by Bob Bly is a bit of rehash. Yes, I know, this is a thrid edition and is supposed to be an updated rehash, but there is also a lot of content here from some of Bly's other books, such as The Copywriter's Handbook. The thing is, there is also enough new and valuable content here to make this another "must read" for copywriters.

This book also very closely mirrors Peter Bowerman's Well-Fed Writer with much of the same content. That's not necessarily a bad thing and just adds confirmation to the advice being given.

I wont begin to talk about what you might take away from this book. Different people are going to take away different ideas. But suffice it to say, you WILL learn a lot here. Even though this plate has leftover vegetables, the meat is hot off the grill.
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16 of 17 people found the following review helpful
4.0 out of 5 stars Tremendous Valuable Information April 10, 2007
Format:Paperback|Verified Purchase
In Secrets of a Freelance Writer, Third Edition, Bob Bly does a tremendous job sharing information about starting out as a freelance writer. I liked that he has updated the information so it's valid and applicable to the 2000s (first decade). Although it's an advanced read - long chapters and sections - it's filled with tremendous amounts of information. I feel I got my money's worth and will gladly take on the challenge of other Bly books, knowing I'll have bundles of reference information in my collection.
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16 of 17 people found the following review helpful
5.0 out of 5 stars You Should Read This! July 28, 2007
Considering a freelance career in copywriting? Then you should read this. Once again Bob Bly has come up with a clear, concise book that touches on all the basics you need to know to get your new business up and running.

I bought this years ago when I was starting out as a professional copywriter, and it was--and is--an invaluable resource.
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10 of 10 people found the following review helpful
5.0 out of 5 stars A freelancing goldmine December 1, 2008
To sum up this review succinctly, I love this book.

As I jump full-force into a writing career, myself, I have found this book to be very inspiring and an invaluable resource for repeated reference and a great pick me up during those doubtful moments that every freelancer faces as they embark on their career.

Robert Bly has a very approachable writing style (could you expect any different, honestly?) and he provides so much advice that you may find yourself folding every page corner and taking copious notes to try to help yourself remember it all. I started taking notes and then realized I was practically dictating the book verbatim so I decided to just continue reading it all the way through and then go back and pick through it.

If you are feeling lost or overwhelmed about where to begin, or if you're a seasoned pro looking for affirmation that your techniques or working (or trying to figure out why they're not!), this book will surely help you feel more confident and excited about pursuing the freelance life.
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9 of 9 people found the following review helpful
5.0 out of 5 stars Real tips that can launch your business July 27, 2012
Bob Bly provides solid advice for aspiring writers. I first discovered Bly when this book was "how to make $75,000 a year". At the time, I was a university student, hoping to someday make it as a writer. I bought this book one summer and, within a month, I'd summoned up the courage to get published in a major newspaper - for pay. And I was hooked. I toted the book everywhere with me, even as I moved from college apartment to apartment. When I finished university, I launched my business, using the ideas in this book. Over time, I've built up my practice into a full-fledged marketing consulting business and have even published several of my own books on the field of consulting. But Bly's Secrets of a Freelance Writer was the book that gave me the courage and determination to go out on my own.
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9 of 9 people found the following review helpful
5.0 out of 5 stars Everything You Wanted to Know About Being a Copywrighter September 24, 2007
Format:Paperback|Verified Purchase
This book is loaded with lots of good information and gives you a very precise picture of the copywriting business. Whether you are interested in writing advertising copy or other types of free lance writing, it's an excellenct resource book for any writer to have. The information was well organized and easy to reference. Highly recommended.
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11 of 13 people found the following review helpful
5.0 out of 5 stars Read ALL you can by Robert Bly! September 27, 2007
Format:Paperback|Verified Purchase
I was blown away by the information in this book! I wanted inside secrets to help me have a successful business, and that is exactly what I got. Not only "secrets" but plenty of right-on advice! If you truly want to be a successful freelancer, then this is one that should be on your shelf. This is the 2nd book I've read by Robert Bly, and I will read all I can get.
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Most Recent Customer Reviews
5.0 out of 5 stars Very Good Read
Very good book to read, especially if you're considering writing as a profession. Give you lots of insight.
Published 15 days ago by dcdweller
5.0 out of 5 stars Five Stars
Really nice.
Published 2 months ago by William Hellrung
5.0 out of 5 stars Another Winner From Bob Bly
More than met my expectations. Engaging and comprehensive. Almost every section hits the mark for me. Read more
Published 2 months ago by Lee
5.0 out of 5 stars He tells it like it is
Bob Bly is the master of copywriting! This book provides his wisdom and insights along with his personal experiences. He tells it like it is! Read more
Published 2 months ago by Jan Sydnam
5.0 out of 5 stars Five Stars
Necessary guideline for starting copy writers. Solid and very practical, another must have for committed writers.
Published 3 months ago by Frank
5.0 out of 5 stars Five Stars
Best ever
Published 3 months ago by Abe Benya
4.0 out of 5 stars For the copywriter
Although this book is for the copywriter (writes sales copy) this is a pretty good book. It is just that most of us are not very good at writing good sales copy.
Published 4 months ago by Don
5.0 out of 5 stars email marketing messages and is one of the best copywriters around
Bob Bly is the "Uber-Copywriter!"

He has written tons of books, whitepapers, email marketing messages and is one of the best copywriters around. Read more
Published 6 months ago by Mark Elmo Ellis
5.0 out of 5 stars Check Amazon first for great used prices!
Bob Bly books are goldmines for copywriters. I benefited from every word this man has to say.
Published 7 months ago by Diane Young
4.0 out of 5 stars A foundational book for the would-be copywriter
I've owned the paperback copy of this book for years, and it's one of the books I recommend to would-be copywriters and as part of my author coaching sessions. Read more
Published 7 months ago by Kevin Tumlinson
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More About the Author

Robert W. Bly (Montville, NJ) is a professional writer, speaker, and marketing consultant with over 3 decades of experience in business-to-business, high-tech, and direct response marketing. He became a self-made multi-millionaire while still in his 30s. Bob is the author of 80 published books including Careers for Writers (McGraw-Hill/VGM), Secrets of a Freelance Writer (Henry Holt), The Copywriter's Handbook (Henry Holt), and The Elements of Business Writing (Alyn & Bacon). McGraw-Hill calls Bob Bly "America's top copywriter," and he was named 2007 Copywriter of the Year by American Writers and Artists, Inc. Bob writes a column for Target Marketing magazine. The Direct Response Letter, Bob Bly's free e-newsletter, has over 60,000 subscribers.

Check out Bob's blog at or contact him at

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