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Secrets of Lawyer Video Marketing in the Age of YouTube Paperback – April 17, 2012


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Secrets of Lawyer Video Marketing in the Age of YouTube + Great Legal Marketing: How Smart Lawyers Think, Behave and Market to Get More Clients, Make More Money, and Still Get Home in Time for Dinner + The E-Myth Attorney: Why Most Legal Practices Don't Work and What to Do About It
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Product Details

  • Paperback: 300 pages
  • Publisher: Word Association (April 17, 2012)
  • Language: English
  • ISBN-10: 1595717838
  • ISBN-13: 978-1595717832
  • Product Dimensions: 10.9 x 8.6 x 0.3 inches
  • Shipping Weight: 13.6 ounces (View shipping rates and policies)
  • Average Customer Review: 3.5 out of 5 stars  See all reviews (11 customer reviews)
  • Amazon Best Sellers Rank: #1,852,584 in Books (See Top 100 in Books)

More About the Author

Gerry Oginski is a veteran New York medical malpractice trial lawyer and is also the Founder of the Lawyers Video Studio, a video marketing company that helps attorneys market their law firms using video to educate their consumers. His latest legal victory includes a stunning verdict of $1.5 million involving improperly performed foot surgery in a very conservative county. He is proud of securing a $6 million settlement in a NY cardiac case for a young man who suffered permanent cardiac problems.

Gerry is a prolific writer, having written six books and now working on his seventh. He writes a monthly newsletter that his readers love, especially a feature called "Gerry's Never-Ending Story," he has hundreds of FAQ's and answers on his popular and educational website, http://www.oginski-law.com along with hundreds of free reports, video tips and information that consumers want and need to know about medical malpractice and accident cases in NY.

On the video marketing side, Gerry's video marketing expertise has been featured in TRIAL magazine, Law.com, ABA Journal, ABA Law Practice Magazine, REELSEO, The Online Video Marketer's Guide, The Rainmaker Advisor, The Marketing Insiders' Journal, Larry Bodine's Law Marketing Portal, and many others. He has lectured to lawyers across the country about video marketing and is recognized as the country's leading authority on video marketing for lawyers.

Gerry can be reached at 516-487-8207 or by email at lawmed10@yahoo.com.

New York Medical Malpractice Trial Attorney, http://www.oginski-law.com
Lawyers Video Studio, http://lawyersvideostudio.com

Customer Reviews

3.5 out of 5 stars
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Most Helpful Customer Reviews

3 of 4 people found the following review helpful By phillyvideogirl on May 3, 2012
Format: Paperback
This is a fantastic resource for law firms. Gerry knows how to make video work for your practice and he shares lots of very specific information including a great equipment list. He also has some great ideas as to how to choose the best topics for your videos.
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5 of 7 people found the following review helpful By superscribe on June 13, 2012
Format: Paperback Verified Purchase
Here's the whole book: "Hey! I'm Gerry Oginski. I'm a video marketing genius. I'm going to spend the next 300 pages telling you why you should hire me to produce your YouTube videos. When even I get a little embarrassed about promoting myself, I'm going to print paeans of praise from clients who have hired me who think I'm God. I'm also going to repeat myself A LOT. Did I mention that I'm also going to repeat myself A LOT? A LOT! Oh, probably around page 200 or so I'll get a little specific and tell you how to make your own video, but then I'm going to fill you with loads of doubts about why that's not really a smart idea and you should hire GERRY OGINSKI!!! The end."
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Format: Paperback Verified Purchase
The difference between a good lawyer video and a crappy video is content...and no one knows this better than Gerry Oginski, Esq. Gerry mastered the concept of educational videos for injury and malpractice victims and he does this better than any lawyer in the country.

If you are serious about growing your law practice with educational videos, the best place to start is Gerry's book, Lawyer Video Marketing in the Age of Youtube. Gerry's book is an excellent primer on lawyer video!
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1 of 2 people found the following review helpful By Charles Rosselli on November 25, 2013
Format: Kindle Edition Verified Purchase
Self promoting book with very little useful information. A waste of money unless you are looking to read a long commercial
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1 of 2 people found the following review helpful By David on July 11, 2013
Format: Paperback Verified Purchase
Just a typical barely informative "teaser" book used as a device to upsell to purchasing the "real" secrets at 12+ times the price of the book.
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1 of 2 people found the following review helpful By Lisa Vaughn on May 18, 2012
Format: Paperback
Finished Gerry Oginski latest book on Video Production and Online Marketing today. As pointed out in Gerry Oginski's book, online content is 60-70 percent video and forty-eight hours of video are uploaded to YouTube every minute! The most effective Web marketing campaigns incorporate online video strategies that help promote a business, connecting them with potential clients and persuading them to make contact. Gerry's book provides exhaustive detail regarding the production and marketing of online video for maximum result.

If you are thinking about incorporating online videos as part of your overall Web marketing strategies or if you already have been investing in video marketing, Gerry's book will provide you practical guidance to help you along your journey.

While intentionally geared towards law firms wanting to better understand how they can integrate online video marketing as a component of their Web campaign, Gerry's practical guidance throughout his book is applicable to a wide variety of businesses. Any professional services business (e.g., physicians, dentists, accounting firms, etc) will be able to benefit from the invaluable and direct advice laid out in this book.
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