Here is everything you need to know to be a successful interior designer. Touch of Design, a Southern California interior design firm, shares its secrets of success with you. This book is for all interior designers and decorators who would like to maximize their sales, obtain more customers, plan their jobs correctly, and practice precise interior design skills. This book is a wealth of knowledge and experience for all interior designers and decorators. Whether you are a searoned designer or are just now venturing into this career, this book offers you years of experience and knowledge. Any designer or decorator who reads and practices the skills, fabric selection expertise, determine what will and won't work for the particular situation, and will gain overall increased knowledge in the field of interior design. A large amount of emphasis within the book is on window treatments; the realm of fabric and hard-material treatments is thoroughly covered. The window treatment area i! s the hardest area for an interior designer and decorator to conquer. If you follow the advice and use the information within this book, you too will become a window-treatment expert.
You will learn how to create and control your jobs every step of the way, with complete explanations and extensive professional advice. This book shares page after page of techniques for getting better leads, proven marketing and advertising techniques, how to eliminate your competition, and how to be financially successful in this career. Save $1,000s by avoiding errors when using our proven methods and techniques.
Secrets of Success for Today's Interior Designers and Decorators is the consultant for the design and sales professional in the field of interior design. This book is packed full of new, vital, up-to-date information for your success. This is the only book of this type for interior designers and decorators.
Step-by-step examples and advice Plan the latest treatments Accurately measure using our methods Become a window treatment expert Wasily prospect and quality customers How to effectively use color Handling hard-to-work-with customers Easily combine pattern and textures Problems that arise and their elimination How to plan the job correctly Safely eliminate your competition Why did you lose that sale? How to safely cut the price down Hidden enemies that deteriorate fabrics Quality service, repeat customers How to easily find your customer's style Many new, fun ways to generate better leads Sell up, add on: increase your sales easily How to handle the question, "Is this a free estimate?" Correct selection of hard window treatments Complete fabric planning sourcebook: bedspreads, slipcovers, upholstery; headboards, pillows, canopies, all types of drapery and top treatments How to get the sale Make much more money Avoid planning errors Maximize your time Customer psychology Buying decision stages Handling objections Accurate planning Steps to a sale Develop "people" skills Easily correct problems Which treatments to select Reworks and remakes Correct style selection Slipcovers and reupholstery Fabrication and installation Drapery rods and hardware Designer/decorator consultations The in-home appointment Wasy to read and understand Window types and considerations Make the right fabric selection Effects of light on color
This book will be your constant reference for all of these areas. Whether you are very experienced in the field of interior design and decorating or are just starting out, Secrest of Success for Today's Interior Designers and Decorators has a lot to offer you. You will refer to this book throughout your interior design career.
