Exclusive patented heating plates ensure that your hair will stay silky smooth for days, even in humid weather!
Patented ultra-smooth plates guarantee smooth straightening motion without pulling or breakage of hair.
Hair becomes up to 3 times smoother and silkier than when using ordinary ceramic straighteners.
True ceramic/Tourmaline plates generate 6 times more negative ion than regular ceramic straighteners.
Cut your hair straightening time in half thanks to higher concentration of negative ions.
Negative ions renew hair with softness and shine. Eliminate frizz.
Infra-Red Heat technology seals the hair's moisture and luster
Ultra-light weight: the body is made of light-weight, high-strength composite materials that are commonly used in aerospace industry.
Faster heat-up time than conventional coil flat irons. The Sedu will rise to the desired temperature in less than 25 seconds from being turned on.
Adjustable temperature: 240 °F~410°F (120°C - 200°C) for all hair types. For normal hair, temperature setting at 370-390°F is recommended; for bleached, fragile, damaged and fine hair, the lower setting is advised; for coarse, thick, ethnic and resistant hair in healthy condition, maximum heat on high setting is used to save time and effort.