Copyright © American Library Association. All rights reserved
From the Back Cover
Praise forSeduced by Success
“Bob Herbold gets to the heart of why successful organizations and individuals often go into a tailspin, and how this can be avoided. His thorough reviews of specific companies we all know make this a very useful book, and I highly recommend it.”-Indra K.Nooyi, President & CEO, PepsiCo, Inc.
“This book rings painfully true….Bob Herbold demonstrates with clinical precision that a company's fall from grace can frequently be traced back to its time of greatest achievement. Before you get too depressed, however, take heart-he also gives you all the tools you need to avoid that ignominious fate.”-Sir Martin Sorrell, Chief Executive Officer, WPP Group PLC
“It's very instructive to read the detailed case studies showing how some successful companies lose their way, while others remain successful. Through these rich examples, Bob Herbold shows how to sustain success.”-Koh Boon Hwee, Chairman, DBS Group Holdings/DBS Bank, Asia
“Seldom do you find a book with as many powerful, useful reminders that help you face up to reality and deal with problems. I strongly urge you to read it.”-Grant L. Kelley, Principal & CEO, Colony Capital Asia