This updated second edition will teach you how to take charge of your musical career with crucial do-it-yourself strategies. Filled with empowering resources and tips for self-managed musicians, including: * How to write a business plan, create press kits, sharpen your business chops * Using the Internet to promote your music * How to customize your demos for maximum exposure * Secrets to getting your music played on the radio * 12 things you can do to get the most out of every gig * The most comprehensive musician's resource list on the planet, updated continually online!
The Self-Promoting Musician-Strategies For Independent Mu...
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2 of 2 people found the following review helpful:
5.0 out of 5 stars
An Essential Guide For Professional Musicians,
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This review is from: The Self-Promoting Musician-Strategies For Independent Music Success (2nd Edition) (Paperback)
This excellent guide should be on every professional musician's bookshelf. In 'The Self-Promoting Musician, 2nd Edition', Peter Spellman clearly describes the extraordinary changes happening in the music industry and the career opportunities these create. Mr. Spellman explains how to create business and marketing plans that work, setting up your business, starting a record label, networking, promo and PR, booking gigs, using the media and the Internet, etc. 'The Self-Promoting Musician, 2nd Edition' is accessible, practical, and full of useful resources. Very highly recommended.
1 of 1 people found the following review helpful:
5.0 out of 5 stars
This book is great...,
This review is from: The Self-Promoting Musician-Strategies For Independent Music Success (2nd Edition) (Paperback)
I have not yet finished reading this book, that said, it has offered so much insight into the music business and even life and how to be organized and professional in both. It is well written and I will be recommending this book to the reading list for the music company I work for. I love it!
4.0 out of 5 stars
Don't get down about your music career, get up and get this book!,
By Barbara Giordan (New York, NY) - See all my reviews
This review is from: The Self-Promoting Musician-Strategies For Independent Music Success (2nd Edition) (Paperback)
If you thought you understood what indie music marketing was about, think again. This is one very necessary and unique book that's going to rocket you to success. When I was teaching songwriting at Berklee in the 90's, I sent many of my students to Peter Spellman for career advice, and let me assure you, those students were never the same! Peter's suggestions were always ahead of the curve, and his books usually left other music business books in the dust.Now he's updated his classic musician promotion tome and it's better than ever. This book deftly combines the wisdom of Zen with guerilla marketing tips that will motivate you to get out there and do what needs to be done to succeed. Peter Spellman believes that everyone has a good shot at a career in the music business, provided they have a strategy fueled by knowledge and creativity. Don't get down about your flagging music career - get up and get this book!
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Inside This Book
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Key Phrases - Statistically Improbable Phrases (SIPs):
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plan your work, interactive media, response card, work your plan, starting your own record label, new music business, promo kit, empowering resources, sound producers Key Phrases - Capitalized Phrases (CAPs): (learn more)
Promote Your Music, Using the Internet, New York, What's New, Getting Played, United States, Getting Ready, Finding Gigs, Yellow Pages, World Wide Web, Berklee Press, John Wiley, Media Power, Impressive Promo Kits, All the Right Places, Nolo Press, The Complete Guide, Easy Listening, Mapping Your Media Plan, Paper Direct, How's Your Net Working, Adult Contemporary, Small Business Administration, Next Big Thing, Twelve Ways Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
plan your work, interactive media, response card, work your plan, starting your own record label, new music business, promo kit, empowering resources, sound producers Key Phrases - Capitalized Phrases (CAPs): (learn more)
Promote Your Music, Using the Internet, New York, What's New, Getting Played, United States, Getting Ready, Finding Gigs, Yellow Pages, World Wide Web, Berklee Press, John Wiley, Media Power, Impressive Promo Kits, All the Right Places, Nolo Press, The Complete Guide, Easy Listening, Mapping Your Media Plan, Paper Direct, How's Your Net Working, Adult Contemporary, Small Business Administration, Next Big Thing, Twelve Ways Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
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