Customer Reviews

The Self-Promoting Musician-Strategies For Independent Music Success (2nd Edition)

5 star:		(3)
4 star:		(1)
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This excellent guide should be on every professional musician's bookshelf. In 'The Self-Promoting Musician, 2nd Edition', Peter Spellman clearly describes the extraordinary changes happening in the music industry and the career opportunities these create. Mr. Spellman explains how to create business and marketing plans that work, setting up your business, starting a record label, networking, promo and PR, booking gigs, using the media and the Internet, etc. 'The Self-Promoting Musician, 2nd Edition' is accessible, practical, and full of useful resources. Very highly recommended.

I have not yet finished reading this book, that said, it has offered so much insight into the music business and even life and how to be organized and professional in both. It is well written and I will be recommending this book to the reading list for the music company I work for. I love it!

If you thought you understood what indie music marketing was about, think again. This is one very necessary and unique book that's going to rocket you to success. When I was teaching songwriting at Berklee in the 90's, I sent many of my students to Peter Spellman for career advice, and let me assure you, those students were never the same! Peter's suggestions were always ahead of the curve, and his books usually left other music business books in the dust.
Now he's updated his classic musician promotion tome and it's better than ever. This book deftly combines the wisdom of Zen with guerilla marketing tips that will motivate you to get out there and do what needs to be done to succeed. Peter Spellman believes that everyone has a good shot at a career in the music business, provided they have a strategy fueled by knowledge and creativity. Don't get down about your flagging music career - get up and get this book!

Found this book full of useful ideas.

It both inspired me, and continues to inspire me to take new actions and refine my approaches to help my further my career.