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How to Sell Your Crafts Online: A Step-by-Step Guide to Successful Sales on Etsy and Beyond Hardcover – January 1, 2011


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Product Details

  • Hardcover: 224 pages
  • Publisher: Macmillan Publishers (2011)
  • Language: English
  • ISBN-10: 0312541260
  • ISBN-13: 978-0312541262
  • Product Dimensions: 9.7 x 0.9 x 9 inches
  • Shipping Weight: 1 pounds
  • Average Customer Review: 4.6 out of 5 stars  See all reviews (57 customer reviews)
  • Amazon Best Sellers Rank: #212,311 in Books (See Top 100 in Books)

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Customer Reviews

4.6 out of 5 stars
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I'd recommend it to anyone wanting to get a solid, easy, good start selling online.
Indian Maid
Very helpful and informative, but more than that his directions for following through are clear, easy to understand and put into practice.
Rosemary Reed
How To Sell Your Crafts Online makes the process of setting up an Etsy Shop nice and simple.
MikeM

Most Helpful Customer Reviews

66 of 67 people found the following review helpful By Brenda Wright on November 23, 2011
Format: Hardcover
As I was browsing through Amazon I found this book. I bought my copy last week and have pretty much been glued to it since! The lessons are really easy to follow and more importantly, put into practice!

I set up an Etsy shop a couple of years ago. After reading the chapter on shop names, I decided to make a total change. And the chapter on Photography really gave me some great pointers. I didn't realize just how important those pictures are. By the time I finished I had a totally redesigned shop.

The best part for me (and the reason why I bought the book to begin with) was the tips about promotion. It's always the part I hated the most, but this makes it so easy. I wish I knew two years ago when I started my shop what I know now. In fact, I'm going to try some of these tips with some of my other projects. This book is a great tool for anyone who wants to sell anything online.
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39 of 40 people found the following review helpful By MikeM on December 2, 2011
Format: Hardcover
This book was given to me as a gift and with a suggestion I could sell my wife's custom made greeting cards on Etsy. I've been thinking of opening an Etsy Shop for some time now, but felt slightly overwhelmed with the idea.

How To Sell Your Crafts Online makes the process of setting up an Etsy Shop nice and simple. The lessons are all short and easy to follow. Not short as in skipping vital info, but short as in not blabbering on about things you don't need to know. After you've read each chapter there's a number of action-steps which is a nice touch.

As well as setting up your Etsy shop, this book also shows you how to find your way through the online jungle. I now have a firm handle on how to use Facebook, Twitter and a variety of websites I'd never heard of before.

One of the best things about this guide is it never feels like too much work and each step is fun. The book is really well designed with bright and vivid illustrations and plenty of screen-shots so you know exactly what to do each step of the way.
So if you've been on the fence about selling your crafts online, or need to improve a slow online store then this guide is going to save you a lot of headaches.

Highly recommended!
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27 of 27 people found the following review helpful By Kathy W. on November 28, 2011
Format: Hardcover
This book is a must for artists and crafters who want to market their work on the web. Not only did it address how to use Etsy, but it also gave lengthy instructions to other sites and methods such as Facebook and blogging. Photography and movie making for YouTube is also covered. This book will be all I need to begin the online marketing end of my business.
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15 of 16 people found the following review helpful By Indian Maid on February 14, 2012
Format: Hardcover Verified Purchase
This book is oriented to selling on Etsy, but that's no reason a person couldn't 'translate' the information to general selling just about anything online.
It's a goldmine of good information - keep in mind that a few bits are outdated because the Internet & computer equipment change so fast.
I'd recommend it to anyone wanting to get a solid, easy, good start selling online. I've been selling online for several years & I refer to this book often.
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10 of 10 people found the following review helpful By E. Moertl on April 2, 2012
Format: Hardcover
This book literally HOLDS YOUR HAND and tells you step by step HOW to set up your account, HOW to do the banners, HOW to do everything you need to put up a decent looking store on Etsy.com. Out of all the books I've seen about Etsy, this one won me over hands down.
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8 of 8 people found the following review helpful By Aisha on April 17, 2013
Format: Hardcover
My sister is a businesswoman and she has been pushing me to make my scarves and sell them for years now. Before I jumped into the fray I decided I needed to know more. This book is great for those who have never used Etsy before and wanted to know how to use the craft site and promote your products without going to a website developer.

I have personally played around with Etsy for a little while. I was once going to start selling my crochet crafts but decided to focus on finishing school first. Maybe one day I will go into selling my stuff online and because of this book I will be well versed in how to get it done and done well.

The books is very easily laid out. The author is well informed and makes using Etsy extremely easy. The author shared so many great tips on how to maximize your viewership & search ability as well as your optimization of your website. Along with how to link and share with others your site, how to get your name out there, how to add other features onto the site and even how to make your pictures of your products look great. I especially liked learning how to use the stats section of the website, so you know who is viewing & what they are looking at, which helps with product productions and sales. I also especially loved learning more about apps I already use but haven't completely taken full advantage of for instance Google's Document Section. This gave me tons of ideas for regular use, not just for the suggested options in the book.

Everything you need to know to START an Etsy is in this book, but for more detailed business aspect information you will have to look at other books, the author does give some great resources wit the book on finding more information and how to expand your brand.
Read more ›
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8 of 8 people found the following review helpful By Susan R. Williams on February 19, 2013
Format: Kindle Edition Verified Purchase
If you are new to Etsy or would like to take your Etsy shop to new levels, this is book is packed with practical information that is actually helpful, easy to understand, easy to do -- all from your computer -- and produces results that can be evidenced on your shop stats after just a few weeks of applying the information. (Reading the book does not count -- you have to actually DO the assignments if you want to see improvement.) I did see changes in my shop stats and an increase in the consistency of sales after just a few weeks spent applying this information -- spending 15 minutes to an hour a week doing so. I have read the entire book and now going back chapter by chapter to take notes and apply what I am learning.

This is also a great book to use as a study guide for team workshops.
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