People buy based on feelings. Likewise, they decide who to do business with based on feelings. Great salespeople have a natural ability for inspiring the feelings that motivate people to buy. Now, anyone whose business development depends on their ability to influence others can learn these skills. Sell the Feeling shows salespeople and professionals how to close more business by creating the feelings their prospects need to decide to do business with them.
Book Description
Editorial Reviews
Review
This is THE book for professionals who sell, including those who hate selling. It's simple in its approach, but it creates brilliant results. This is the best book on selling for professionals--period! --Peter Montoya, author of The Brand Called You
The Sell the Feeling system has re-energized my career. It s given me a new way to connect with clients and solve their most pressing needs. As a result, my annual sales have more than doubled and I m now playing on a global level. --Edward J.M. Schreyer, Senior VP of Global Corporate Services, CB Richard Ellis
Sell the Feeling presents a simple and remarkably effective system for winning clients. I predict it will become one of the classic sales books that will be referenced and re-read annually by professional salespeople who want to stay at the top of their game. --Ravi Chatwani, President, Prosum Technologies
The Sell the Feeling system has re-energized my career. It s given me a new way to connect with clients and solve their most pressing needs. As a result, my annual sales have more than doubled and I m now playing on a global level. --Edward J.M. Schreyer, Senior VP of Global Corporate Services, CB Richard Ellis
Sell the Feeling presents a simple and remarkably effective system for winning clients. I predict it will become one of the classic sales books that will be referenced and re-read annually by professional salespeople who want to stay at the top of their game. --Ravi Chatwani, President, Prosum Technologies
About the Author
Larry Pinci is a Master Coach and Trainer, mediator, and professional speaker. He has coached thousands of executives, salespeople, and professionals to achieve greater financial and professional success. Phil Glosserman is a Business and Sales Performance Coach. He works with executives, entrepreneurs, sales professionals, and business teams to maximize their business performance and profitability.
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Most Helpful Customer Reviews
5.0 out of 5 stars
We are all involved in sales somehow-this book is for everyone,
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This review is from: Sell the Feeling: The 6-Step System that Drives People to Do Business with You (Paperback)
This book has changed my whole business perspective and my business in ways I can't even describe here. I just want to say one thing, we all need to be aware that we are all in the business of selling whether we like it or not. Even if you don't have a job, you will need to sell the feeling at some point in your life. Don't dare to look at this book and say. "This is not for me, I'm not a sells person", if so you are already out of business no matter which one is it.Business Owner-D.Cruz
5.0 out of 5 stars
Engaging and effective,
This review is from: Sell the Feeling: The 6-Step System that Drives People to Do Business with You (Paperback)
I generally have difficulty getting into self-help or any sort of instructional books. However, Sell the Feeling, was a fast and actually fun read. The narrative structure of the book makes it not only engaging, but also naturally creates a high level of retention for the reader. I would reccomend this book for anyone in the business world--not just to someone who works in 'sales.'
5.0 out of 5 stars
Sell the Feeling and Much More,
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This review is from: Sell the Feeling: The 6-Step System that Drives People to Do Business with You (Paperback)
As I read this useful and fascinating book, I was struck by several things: 1) the authors - Larry Pinci and Phil Glosserman - truly understand the art and science of selling from the inside out; 2) they cleverly and very effectively impart their knowledge through an extended conversation between two fictional characters, a literary device I wasn't expecting to find in this type of book but one that makes the read entertaining and easy; and 3) they deliver important insights and practical solutions with stunning simplicity and clarity. Any business professional who has anything to do with selling anything - and that includes just about everyone - should read this book and celebrate its cogent advice. Scott Busby, Founder | CEO, The Busby Group
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