How to Sell a House Fast in a Slow Real Estate Market: A 30-Day Plan for Motivated Sellers [Paperback]

William Bronchick (Author), Ray Cooper (Author)

Book Description

Publication Date: October 27, 2008

In a slow real estate market, selling your house can be difficult– especially if you owe more on your mortgage than your house is worth. In times like these, it's not enough to simply list your home and wait; you actually have to sell your home. This practical, important book shows you how to use marketing techniques, advertising, repairs and upgrades, home staging, and other creative, effective tactics to get your house sold fast— no matter how bad the market is.

Editorial Reviews

From the Back Cover

Real Estate

"Stop fretting about selling in a soft market. It's not IF you can sell your house that matters . . . it's WHAT you should do (and NOT do) to get it sold quickly. And Bill nails the WHAT in this must-read book."
—Alexis McGee, author and publisher of foreclosures.com

"This great book shows sellers how to move their property in today's softer markets. VERY creative and right-on for sellers to sell quicker and for more money."
—Wendy Patton, bestselling author and real estate broker

"Brilliant advice for selling your house fast for the best possible price."
—Gary Licata, appraiser and author

SELL YOUR HOUSE EVEN WHEN THE MARKET'S DEAD!

Stop sweating! You can find a buyer for your home and you can get a good price, even when the market is down and your mortgage is up. All you need is a good plan and the motivation to make it happen for yourself. You can't just sit back and wait for a buyer. You have to go out there and find one.

In this practical, life-saving guide, real estate wiz William Bronchick offers a proven plan for finding a buyer using aggressive marketing techniques, advertising, repairs and upgrades, home staging tactics, and a wealth of other creative, effective strategies. It's time to stop whining and start doing something different. You can take control of the process and win. Here's how:

• Develop a customized plan for action

• Be aggressive and market your home to potential buyers

• Set the perfect price for a quick sale

• Prepare your house and make a killer first impression

• Use owner financing as your secret weapon

• Negotiate terms that help everyone win

• Use the "round robin" auction method

This comprehensive, practical guide comes complete with real-world examples, as well as resources, checklists, and forms that make selling simple, fast, and profitable. If you've got the guts and the drive to do it yourself, this is the ultimate guide for getting the best price possible—fast.

About the Author

William Bronchick is CEO of Legalwiz Publications, as well as an attorney, entrepreneur, speaker, and coauthor of the bestselling book, Flipping Properties. He is also cofounder and President of the Colorado Association of Real Estate Investors. For more information, please visit www.legalwiz.com.

Ray Cooper is a real estate broker and investor with over twenty years and 1,500 successful real estate deals under his belt.

Product Details

• Paperback: 240 pages
• Publisher: Wiley; 1 edition (October 27, 2008)
• Language: English
• ISBN-10: 0470382600
• ISBN-13: 978-0470382608
• Product Dimensions: 8.9 x 5.9 x 0.7 inches
• Shipping Weight: 10.4 ounces (View shipping rates and policies)
• Average Customer Review: 4.9 out of 5 stars  See all reviews (21 customer reviews)
• Amazon Best Sellers Rank: #38,146 in Books (See Top 100 in Books)
  • #16 in Books > Business & Investing > Real Estate > Buying & Selling Homes
  • #35 in Books > Business & Investing > Real Estate > Investments

Customer Reviews

Most Helpful Customer Reviews

18 of 18 people found the following review helpful:

5.0 out of 5 stars Perfect book for imperfect times, November 3, 2008

By 

Tom J. Burke - See all my reviews
(REAL NAME)   

This review is from: How to Sell a House Fast in a Slow Real Estate Market: A 30-Day Plan for Motivated Sellers (Paperback)

I was worrying about how difficult it would be to sell my house is such uncertain times when I came across this book. I recognized Ray Cooper's name because he has a real estate office in a neighboring town. On a lark I purchased the book.

I found a clear, conscise, step by step process of not only selling my house in this difficult market, but getting top dollar and, most importantly, doing it fast. It sometimes goes against conventional wisdom to believe that selling something fast is also selling at top dollar. But this book convinced me that if you market you home right and avail yourself of all the strategies described in this book, you will get your best offer quickest.

The authors have put together a comprehensive bible for selling real estate. All this time I thought my home was my best investment. Maybe it was really this book. It sured paid off quicker!

9 of 9 people found the following review helpful:

5.0 out of 5 stars You have to get this book!!!, March 31, 2009

By 

S. Wagstaff - See all my reviews

This review is from: How to Sell a House Fast in a Slow Real Estate Market: A 30-Day Plan for Motivated Sellers (Paperback)

As a real estate investor who has done dozens of transactions, I know the most important part of the whole thing is being able to sell, and sell quickly. I particularly liked the chapters on open houses and negotiating. This book was a quick but very good read, gave me tons of ideas and I highly recommend it to anyone who needs to sell a house.

A+++ Great job guys...

7 of 7 people found the following review helpful:

5.0 out of 5 stars This book is a MUST-READ for EVERYONE especially in this SLOW Real Estate Market!!!!, June 17, 2009

By 

NY Finance Chic (Long Island, NY USA) - See all my reviews

This review is from: How to Sell a House Fast in a Slow Real Estate Market: A 30-Day Plan for Motivated Sellers (Paperback)

The authors did a superb job at providing unique and innovative ideas in this fully comprehensive and thorough MUST-READ guide to selling a House fast in THIS slow Real Estate market.

After reading this book cover-to-cover, we meticulously followed every piece of advice and strategy recommended. From staging, to carefully selecting the best Real Estate agent, including listing and advertising strategies, this book covered it all. Not only did our house sell in 4 days - we received 5 offers including one full-price offer followed with a backup offer above full-price! We continued to follow the books' recommendations and made sure to choose the best buyers that WE wanted based on their qualifications, and got it into contract as soon as possible. The proven techniques from this book saved us a tremendous amount of hassle, emotional aggravation and most importantly our time!

In this market, with all the uncertainty out there, people are hesitant to buy. However, if you follow the unique ideas in this book to motivate people and generate the right interest from qualified buyers, you may have a shot at selling YOUR House FAST in this SLOW Real Estate market! This book is highly recommended and I can't thank Ray and Bill enough!!