From the Back Cover
"Stop fretting about selling in a soft market. It's not IF you can sell your house that matters . . . it's WHAT you should do (and NOT do) to get it sold quickly. And Bill & Ray nail the WHAT in this must-read book."
--Alexis McGee, author and publisher of foreclosures.com
"This great book shows sellers how to move their property in today's softer markets. VERY creative and right-on for sellers to sell quicker and for more money."
--Wendy Patton, bestselling author and real estate broker
"Brilliant advice for selling your house fast for the best possible price."
--Gary Licata, appraiser and authorSELL YOUR HOUSE EVEN WHEN THE MARKET'S DEAD!
Stop sweating! You can find a buyer for your home and you can get a good price, even when the market is down and your mortgage is up. All you need is a good plan and the motivation to make it happen for yourself. You can't just sit back and wait for a buyer. You have to go out there and find one.
In this practical, life-saving guide, real estate wiz's William Bronchick & Raymond Cooper offers a proven plan for finding a buyer using aggressive marketing techniques, advertising, repairs and upgrades, home staging tactics, and a wealth of other creative, effective strategies. It's time to stop whining and start doing something different. You can take control of the process and win. Here's how:
- Develop a customized plan of action starting with the critical Documentation & Disclosures
- How to, & with Whom, to Do your Due Diligence & the Critical Pricing Paradigm
- Prepare your house and make a killer first impression
- Be aggressive and market your home to the best potential buyers & brokers
- How & When to Negotiate terms that make sense, and will stick, until your closing date.
This comprehensive, practical guide comes complete with real-world examples, as well as resources, checklists, and forms that make selling simple, fast, and profitable. If you've got the guts and the drive to do it yourself, this is the ultimate guide for getting the best price possible--fast.