Selling a home in a tough market is different than at any other time. Sellers can't afford to make mistakes that cost them a buyer. This book offers step by step instructions from preparing the home to sell, to pricing, and marketing the home.Preparing the home for sale is a key component of the process and an area in which a seller can do too little or too much, often with negative consequences.Pricing correctly for the market is a challenge any time but in a tough market a seller has to know what tools to use to get accurate information with which to make pricing decisions.Marketing must be designed to make the home stand out in a larger inventory of competing homes for the smaller number of buyers.The advantages and pitfalls are all laid out with suggestions on how you can be a successful "For Sale By Owner". There is also information on how to select the right agent and company that will do the best job for you.This guide details every step necessary to sell a home in the toughest market in decades. Proven techniques that will sell YOUR home - NOW!
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About the Author
With nearly two decades of experience in real estate, first as an agent, then as a trainer and manager, Crissie Cudd brings practical, real-world, experience to the business of selling a home. She has seen, first hand, what it takes to sell a home in a tough market. As an author of numerous consumer articles on real estate, she has taken the process of selling a home in a down economy and made it a simple, step by step formula that anyone can follow.Having sold her own home during the recent market downturn, she knows from personal experience what sellers are feeling. She offers practical tips and advice that she herself had to utilize to get her property sold.Crissie lives in Florida, where she has spent her entire real estate career, with her husband and daughter. Many of her past customers and agents have become personal friends over the years and she continues to offer advice even if they no longer live nearby.
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