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Selling Air [Paperback]

Dan Herchenroether (Author)
5.0 out of 5 stars  See all reviews (4 customer reviews)

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Book Description

November 2003
Selling Air is the first novel to capture the realism and riotousness of the software industry’s 1990s halcyon years of cool technology, rising stock options, high-flying IPOs, instant adolescent millionaires and crazed sales teams chasing the almighty number. It follows the exploits of two startups’ sales teams as they fuel their companies’ growth toward an eventual IPO.

Selling Air does for the high tech sector what Po Bronson’s Bomdardier, Michael Lewis’ Liars Poker, and Tom Wolfe’s Bonfire of the Vanities did for the 1980s financial services industry. As the current economy emerges from its malaise, Selling Air serves as a reminder of past excesses and a warning about the consequences of irrational exuberance.



Editorial Reviews

Review

"Selling Air is a page turning, high-tech blast!" -- SMS Weekly, December 20, 2003

It's a page turner! I couldn't leave the bathroom!" -- David Lawrence, host of the David Lawrence Show

About the Author

Dan Herchenroether’s career traces the incredible rise of technology during the past 25 years—from MIS departments, to working on Steve Jobs’ "insanely great" NeXT, to SE for a wildly successful software startup that went to IPO. He now lives to tell about the industry that took him to both nirvana and total burn out.

Product Details

  • Paperback: 344 pages
  • Publisher: SellingAir, LLC (November 2003)
  • ISBN-10: 0975422405
  • ISBN-13: 978-0975422403
  • Product Dimensions: 8.9 x 5.9 x 0.8 inches
  • Shipping Weight: 1 pounds (View shipping rates and policies)
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (4 customer reviews)
  • Amazon Best Sellers Rank: #1,517,205 in Books (See Top 100 in Books)

 

Customer Reviews

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Average Customer Review
5.0 out of 5 stars (4 customer reviews)
 
 
 
 
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9 of 10 people found the following review helpful:
5.0 out of 5 stars Autographed copy offer, November 18, 2004
This review is from: Selling Air (Paperback)
Hello, I am the author of Selling Air. Please consider ordering direct for an autographed copy! Simply click on the "New/Used" link to see my Marketplace entry. Sure, it costs a bit more but think about the great karma you'll gain supporting a stuggling author!
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5.0 out of 5 stars Great read and very realistic, October 26, 2004
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Jack Levin (Pittsburgh, PA USA) - See all my reviews
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This review is from: Selling Air (Paperback)
This was a very fun reading book. If you ever wanted to know what it was like to ride the dot com wave you will enjoy this book. If you are a dot com veteran you will connect with this book in a very special way.

Although this book is fiction, it very well could have happened.

Mr. Herchenroether does a great job illustrating all the personalities you encounter in a high tech startup and the climate in which high tech sales occur. He takes you through the trials and tribulations of start-up sales and you can feel the pressure as you share the lives of the characters in the book.

Lots of fun!
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1 of 2 people found the following review helpful:
5.0 out of 5 stars Entertaining And Educational, May 3, 2007
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This review is from: Selling Air (Paperback)
Even though this is fictional, there is a strong ambience that the true-life story on which this is probably loosely based is even stranger than that depicted in the novel. It uses the turn of the century's tech bubble as backdrop and context, but I imagine that the general outlines are repeated in most, perhaps all, rapidly expanding markets, even before the Dutch and their Tulip bulb craze. The title says it's about sales, but there's really a lot more in here. Fast-paced, with sudden and unexpected turns, mysteries to be solved, colossal egos, a study in ethics, good guys, some really bad guys, and the smattering of hard bodies and sex that publishers seem to believe are needed to sell books. Expanding markets tend to hide a lot of sins, and the various characters' motivations, and how those evolve, are probably the basis for more than one sociological doctoral thesis. It is entertainment, no doubt taken from a slice of life, well crafted and very readable.
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Inside This Book (learn more)
First Sentence:
Wayne Angelis hunkered down in his black Saab 93, reluctant to get out and enter his Scarsdale, New York home. Read the first page
Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
mainframe connector, process modeler, selling air, fat bear, software startup, spare office, other reps
Key Phrases - Capitalized Phrases (CAPs): (learn more)
New York, Tom Gatto, Wayne Angelis, Porter Mitchell, Stewart Miller, Spencer Carlton, Norm Johnson, Silicon Valley, Potential Investing, Azalea Financial, Craig Mansfield, Sam Racker, Manley Brothers, Phil Lansing, Sean Murphy, Ken Presby, Sampson Logistics, Security National, Bill Engler, George Melani, Azalea Insurance, Flanderson Consulting, Gary Reaper, Bill Thomas, George Means
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