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4 Reviews
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Average Customer Review
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4.0 out of 5 stars
Right on the Mark.
John's anlaysis is right on the mark concerning the distinction between selling high tech products to early adoptors and the later market. He also points out rightly the tendency of high-tech companies to disregard the importance of their sales mission.
Published on August 13, 2003
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0 of 1 people found the following review helpful:
1.0 out of 5 stars
A big, fat waste of time
I - unfortunately - spent time to read this book hoping to learn something valuable, as I am in high tech sales. Truth to tell - there was very little of substance. Guess there's a reason it fell so quickly out of print.
Published on September 26, 1999
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Most Helpful First | Newest First
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4.0 out of 5 stars
Right on the Mark.,
By A Customer
This review is from: Selling High-Tech: High Ticket : Using Relationship Management Techniques to Sell & Service Today's Complex Products (Hardcover)
John's anlaysis is right on the mark concerning the distinction between selling high tech products to early adoptors and the later market. He also points out rightly the tendency of high-tech companies to disregard the importance of their sales mission.
4.0 out of 5 stars
Right on the Mark.,
By A Customer
This review is from: Selling High-Tech: High Ticket : Using Relationship Management Techniques to Sell & Service Today's Complex Products (Hardcover)
John's anlaysis is right on the mark concerning the distinction between selling high tech products to early adoptors and the later market. He also points out rightly the tendency of high-tech companies to disregard the importance of their sales mission.
0 of 1 people found the following review helpful:
1.0 out of 5 stars
A big, fat waste of time,
By A Customer
This review is from: Selling High-Tech: High Ticket : Using Relationship Management Techniques to Sell & Service Today's Complex Products (Hardcover)
I - unfortunately - spent time to read this book hoping to learn something valuable, as I am in high tech sales. Truth to tell - there was very little of substance. Guess there's a reason it fell so quickly out of print.
0 of 1 people found the following review helpful:
5.0 out of 5 stars
MUST BUY!,
By A Customer
This review is from: Selling High-Tech: High Ticket : Using Relationship Management Techniques to Sell & Service Today's Complex Products (Hardcover)
This book offers key insider points on how to "Sell High Tech". It is great for anybody who is starting up in this area. I know John on a personal basis, and he is a smart guy, who can gives excellent pointers, and is an all around good guy. This is a definate "MUST BUY" book!
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Selling High-Tech: High Ticket : Using Relationship Management Techniques to Sell & Service Today's Complex Products by John Katsaros (Hardcover - Sept. 1993)
Used & New from: $0.15
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