Selling Pilates: A Detailed Book on the Art of Selling Pilates [Paperback]

Ron Thatcher (Author)

Book Description

Publication Date: October 2, 2008

Selling Pilates is an income producing system that was created to help Pilates professionals in the fitness and wellness industry improve their ability to recruit and enroll new clients. This book was written in a basic form from information that has been tried, tested and enhanced. Many books have been written on how to implement a fitness program or train a client. Many books may cover the latest and newest when it comes to exercise. These books are great for impressing your clients but when it comes time to make a living, this book gives it to you straight. It teaches real techniques used by the best closers and producers in the industry. These proven techniques built the largest Pilates Studios and wellness chains in the world today. The scripts, practicing methods and closing techniques will lead you down the path of success.

--This text refers to an alternate Paperback edition.

Editorial Reviews

About the Author

Ron Thatcher has a proven track record as a top producer in the industry. He has been an owner, president, manager and a sales person. Ron has trained fitness professionals from California to Chicago from Nevada to China. Thousands of Pilates instructors have used his techniques to improve their paychecks. In the 35 health clubs and Pilates centers that he has been a part of, the results have always been the same: a dramatic improvement in the overall success of the organization. Ron has profound empathy for the struggles of the career Pilates instructors or Pilates sales professional and has written this book so the road to success may become clear to all --This text refers to an alternate Paperback edition.

Product Details

• Paperback: 176 pages
• Publisher: BookSurge Publishing (October 2, 2008)
• Language: English
• ISBN-10: 1419696912
• ISBN-13: 978-1419696916
• Product Dimensions: 8.9 x 6 x 0.4 inches
• Shipping Weight: 11.2 ounces (View shipping rates and policies)
• Average Customer Review: 4.2 out of 5 stars  See all reviews (4 customer reviews)
• Amazon Best Sellers Rank: #1,455,275 in Books (See Top 100 in Books)

Customer Reviews

Most Helpful Customer Reviews

2 of 2 people found the following review helpful:

5.0 out of 5 stars Growing my Pilates business!, June 5, 2008

By 

ccgirl "ccgirl" (ccgirl) - See all my reviews

This review is from: Selling Pilates: A Detailed Book On The Art Of Selling Pilates (Paperback)

I have been a Pilates instructor for many years. I have read well over 15 books to increase my sales and Selling Pilates is the only book that has helped me to increase my business. I have implemented the techniques from this book and seen a huge rise in my income. It has truly helped my business to grow and become very successful!! I would recommend this book if you are looking to create a successful Pilates business!

2 of 3 people found the following review helpful:

2.0 out of 5 stars I returned this book with postage from UK - US, March 9, 2010

By 

Nina-Marie (Bath) - See all my reviews

Amazon Verified Purchase

This review is from: Selling Pilates: A Detailed Book on the Art of Selling Pilates (Paperback)

I really did not like this book

-Contains MANY typo's
-Very corporate
-Huge emphasis on money - less talk of making the client happy
-Rather manipulative
-If I put into practice some of the sales pitches I would never see some of my clients again
The Dummies Guide to Effective Communication, plus a good book on Business Plans to give you some direction will be a much better option.

Put your money to better use...

5.0 out of 5 stars d'Pilates and Physical Therapy, December 18, 2010

By 

Deanna (Plano, Texas) - See all my reviews

Amazon Verified Purchase

This review is from: Selling Pilates: A Detailed Book On The Art Of Selling Pilates (Paperback)

Excellent resource for all who own their own Pilates studios and/or Physical Therapy Clinics. Learning the client's intrinsic needs are important.