Customer Reviews

Senior Living Communities: Operations Management and Marketing for Assisted Living, Congregate, and Continuing Care Retirement Communities

5 star:		(8)
4 star:		(2)
3 star:		(0)
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1 star:		(1)

 

 

Marketing retirement communities for 12 years I've heard many proclaimed experts on the senior living industry. Benjamin Pearce has obviously walked in the shoes of each department from the bottom to the top . . . workers to investors . . . to understand the senior living industry one can do the same by reading this book - it is a goldmine of information for the novice and the expert. "Here's to you Pearce" for an excellent book!

I used Mr. Pearce's book as a guide in preparing my presentation at our dept. mgr. retreat last week (giving him credit of course!). As a result, a board member and a fellow dept mgr. ordered their own copies of this book. All-inclusive, professional approaches. I'm surprised--and grateful--that Mr. Pearce shares his expertise so openly. It's refreshing to observe an author whose goal is to raise the bar for quality of care for the elderly, and help his competition achieve same through his generosity in sharing his own experience/knowledge. I'd give away every book in my library before I'd give up this one!!

Pearce has done an excellent job of writing a sentinel primer for managing long-term care communities. The details are all there. Of even greater importance, the details are presented within the context of critical principles that distinguish the excellent community from the average or mediocre. As a faculty member responsible for a number of long-term care management courses at two schools of public health, this is one of a very limited number of texts that I assign as "must reads" for my students.

I truly enjoyed "Senior Living Communities: Operations Management and Marketing for Assisted Living, Congregate, and Continuing Care Retirement Communities". It answered most of the questions that I had on developing a community for senior living. I feel a social calling to provide for the housing and care needs of the elderly. The Senior Care track was adopted as a part of the Masters of Real Estate degree that I am enrolled in. This book was used in one of my classes. What a blessing! As I began to read this book, I realized that most of the "concise details" in developing a community are all in there. I am so amazed to see such valuable information each time I turn the page. The author has addressed the obvious and the important things that often are forgotten. This book is like the bible of developing successful senior living communities. The knowledge gained by reading this book will definitely create the foundation for the development of a successful project.

Though this book may have been intended as a how-to for Benjamin Pearce's colleagues in the trade, it is thoroughly readable and complete. As someone who contemplates eventual entry into a Continuing Care Retirement Community, I found explanations for much that I have observed in the community where my own parents reside as well as what I have seen in the near dozen that I have toured. The intelligent consumer could not find a better way to be educated about the subject than to delve into the outline of management and practices that the author details. This will be a useful handbook for me for hopefully many years to come.

When I received a e-mail advertising this book, I thought it was new material. Out of the box, the browning faded paper told me that this was a very old publication, not worth looking at. The changes in the industry in the last few years have been such that current information is essential. I returned the book within 24 hours. It advertising material to potential readers, it should be made clear that this is very outdated material and not a new edition or remotely current information.

I found this book to be succinct without sacrificing the kind of detail that can save hours of research and trial and error. The topics are well-covered and the information is up to the minute. This book will be shared with all departments and be a constant reference point. Well worth the money!

I needed information on how to finance, build and market senior housing. The information in this book on elderly and handicapped housing needs is really helpful to me. This is well done, and those of us not part of the industry can understand it.

Throughout this book, Ben teaches us about the important connections between successfully managing the business and always acting as a caring professional at the same time. This unique approach educates leaders of these types of facilities to positively enhance the business itself in addition to the lives of the people that live and work in them. It combines lots of technical and behavioral applications that are proven strategies for success. This book is a pioneering work and valuable for anyone interested in this exciting industry.

Pearce validates the durable truths as they apply to managing senior living communities, sparing us the babble that pollutes so much of current literature. His insights are forged from experience and it is certainly evident in each chapter. An easy to read and follow step by step process for anyone wishing to understand basic managing of senior living communities. His practical teaching tools are for business leaders today. I highly recommend it for new and experienced managers.