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Sensation: The New Science of Physical Intelligence Hardcover – April 29, 2014


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Editorial Reviews

Review

“Thalma’s research is among the most innovative in psychology. Her lively, thoughtful book will reframe our view of how our minds work and how we become who we are.” (Daniel Ariely, author of Predictably Irrational)

“We think we’re so cool and rational, but the hot new study of physical intelligence shows that we are deeply affected by physical stimuli; red type makes us fail tests, for instance, while red jerseys make sports teams win. Internationally renowned psychologist Lobel explains how we can better evaluate the impact of sights, smells, and sounds.” (Library Journal)

"Sensation is a delightful collection of the most interesting ideas, experiments, and anecdotes from the world of psychology today. A terrific read if you’re interested in why some people fall in love, some fall afoul of the law, and others fall prey to clever marketing ploys." (Adam Alter, author of Drunk Tank Pink: And Other Unexpected Forces That Shape How We Think, F)

"Professor Lobel draws on rigorous science and makes it accessible, interesting, and actionable. By raising our awareness of the influence the external environment has on us, this wonderful book can help us live more fully, more sensually." (Tal Ben-Shahar, author of Happier)

"Sensation is Sensational! Chock full of jaw-dropping studies, fascinating insights, and practical applications that will make you reexamine everything you do. Every page feels like a peek into the hidden workings of the human mind!" (Guy Winch Ph.D., author of Emotional First Aid and The Squeaky Whe)

“An intriguing look at how our sensory perceptions affect our language and ability to understand abstract concepts but can also sway judgment. Shelve alongside Malcolm Gladwell, Dan Ariely and others in the pop-psych realm.” (Kirkus)

'Thalma Lobel ... has written an intriguing, sometimes funny, sometimes rather alarming overview of just how much we are influenced by what our senses tell us." (Sunday Times (UK))

“An intriguing theory of how our physical experiences affect our mental ones… The book chronicles some of the quirky contributions of embodied cognition research and provides a nice reminder that the relation between mind and body is complex.” (ScientificAmerican.com)

About the Author

Thalma Lobel, Ph.D., is an internationally recognized psychologist and a professor at the School of Psychological Science at Tel Aviv University, where she is director of the child development center. She was the chairperson of the school of psychological sciences and a member of the executive board of the university. She has been a visiting professor at Harvard, Tufts, the University of California San Diego, and New York University. She divides her time between Tel Aviv and Southern California.
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Product Details

  • Hardcover: 256 pages
  • Publisher: Atria Books (April 29, 2014)
  • Language: English
  • ISBN-10: 1451699131
  • ISBN-13: 978-1451699135
  • Product Dimensions: 6 x 1 x 9 inches
  • Shipping Weight: 14.4 ounces (View shipping rates and policies)
  • Average Customer Review: 3.9 out of 5 stars  See all reviews (17 customer reviews)
  • Amazon Best Sellers Rank: #436,428 in Books (See Top 100 in Books)

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Customer Reviews

3.9 out of 5 stars

Most Helpful Customer Reviews

6 of 6 people found the following review helpful By Haim Frank on June 5, 2014
Format: Hardcover Verified Purchase
Full of fascinating, unexpected and surprising insights into day-to-day psychology from a totally novel angle. It's a pleasant read and nicely written. A very refreshing addition to this genre.

What I love about the book is that aside from the presentation of its fascinating findings (backed by documented scientific research) and insights, there are very useful "take-aways", i.e., tips, that can be applied to give you an edge in several areas -- dating, business, negotiations, parenting, sales, etc. You get a nifty little "bag of tricks" that are not easily perceived that can tip the scales in your favor.
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7 of 8 people found the following review helpful By Freddy22 on May 29, 2014
Format: Kindle Edition
I heard about this book on NPR and decided to give it a whirl. Sensation lays out so many interesting studies -- things I never would have thought about or imagined were going on in my environment -- and I found it so well laid out and detailed. The implications of the studies were clear. The ways that I can personally watch out for environmental stimuli that might affect my behavior were clear. Overall just SO SO interesting and well done. Seems like it'd be great for business people, but also people who date a lot or play sports. Really anyone! Well done Professor Lobel!
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14 of 19 people found the following review helpful By Amazon Customer on June 19, 2014
Format: Kindle Edition
A slightly sub-Gladwell entry in the crowded social psychology genre. Covers much of the same ground as Dan Ariely's "Predictably Irrational." You already know most of what's in this book: hot drinks make people friendlier while a cold room makes them standoffish; the physical weight of something suggests its perceived importance; red inspires either fear of failure, aggression, or sexual excitement, depending on context; white and black are associated with good and evil (though curiously, no discussion on the racial impact of this); washing your hands will make you feel morally clean.
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2 of 2 people found the following review helpful By julia on June 26, 2014
Format: Hardcover
This book was really an eye-opening and provided with so many interesting findings in terms of how we percept our surroundings. These findings can be applied to many social situations and you can get an edge and turn the situation to your favour just by keeping in mind these discoveries.
However, I must convince that at times it was quite boring read and I really made an effort to finish it until the end, as it was over descriptive then describing actual experiments, which is of course has to be done due to the nature of this book to provide enough of proof for psychological findings.
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3 of 4 people found the following review helpful By Valerhon on May 27, 2014
Format: Kindle Edition
Citing a large number of experiments and studies, Thalma Lobel, in plain language, introduces us to the fascinating science of Physical Intelligence. She covers all the senses and how they, stimulated by environmental factors, influence our emotions, behavior, and decision-making. Entertaining and thought-provoking, this book not only explains the influences we are mostly unaware of, but offers advice on how to be more alert to them. Recommended.
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1 of 1 people found the following review helpful By Mommy to twins on June 19, 2014
Format: Kindle Edition
Does a heavy briefcase weighing you down mentally? Does sitting close together at the dinner table matter? Can washing make you feel better about yourself? The author discusses how the physical environment influences our mind's interpretation of the world. The book includes some fascinating studies; some are classic, some are cutting edge of research in the field. The gift of this book is that you are able to recognizing how subtle cues can and do influence us may help us make better choices. It is a fun, informative, and eye-opening read.
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Format: Kindle Edition Verified Purchase
Loved the intelligence of the writing. Easy to read. Documented several studies on the same subjects to prove metaphors of everyday life. Especially like the chapter on Creativity.
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2 of 3 people found the following review helpful By Ruth A. Barrett on August 16, 2014
Format: Hardcover Verified Purchase
Very little real research-based info has been fluffed up with the author's inane comments and opinions to create a book. The interesting and valuable information contained in it could be easily summarized in a page or two. The rest is a waste of time.
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