Serious Money offers detailed analysis of the relationship between fundraising methods and contributing decisions in presidential nomination campaigns. Brown, Powell, and Wilcox explore the fundamental differences between direct mail solicitation and personal-solicitation networks, and how candidate resources dictate the use of unique methods of solicitation. The research is based largely on newly conducted surveys of campaign contributors, a panel study of contributors and interviews with campaign fundraising professionals.
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."..a solid first look at contributors to presidential campaigns, their motivations for giving, and the methods by which theor contributions are sought. For students of campaign finance interested in individual contributors Serious Money is a serious contribution to the literature." Candice J. Nelson, American Political Science Review
Book Description
This study explores the fundamental differences between direct mail solicitation and personal-solicitation networks, and the influence of candidate resources in nomination campaigns. It is based on surveys and interviews with contributors and campaign fundraising professionals.
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Inside This Book
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Key Phrases - Statistically Improbable Phrases (SIPs):
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campaign finance professionals, presidential nomination finance, presidential contributors, serious money contributors, solidary motives, contributors and solicitors, purposive motives, impersonal solicitations, purposive motivation, contributor pool, top solicitors, solidary benefits, contributing pool, ideological constituency, candidate resources, extreme candidates, more ideologically extreme, ideological constituencies, financial constituency, financial constituencies, ideological proximity, ideological wings, ideological extremism, logistic regression predicting, material motives Key Phrases - Capitalized Phrases (CAPs): (learn more)
Republicans Bush, Supreme Court, Index of Campaign Giving, Democrats Babbitt, African American, Index of Campaign Work, George Bush, Jesse Jackson, Pat Robertson, Greek Orthodox, Paul Tsongas, Jack Kemp, John Kessel, Bill Clinton, Ronald Reagan, Federal Election Commission, Los Angeles Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Surprise Me!
campaign finance professionals, presidential nomination finance, presidential contributors, serious money contributors, solidary motives, contributors and solicitors, purposive motives, impersonal solicitations, purposive motivation, contributor pool, top solicitors, solidary benefits, contributing pool, ideological constituency, candidate resources, extreme candidates, more ideologically extreme, ideological constituencies, financial constituency, financial constituencies, ideological proximity, ideological wings, ideological extremism, logistic regression predicting, material motives Key Phrases - Capitalized Phrases (CAPs): (learn more)
Republicans Bush, Supreme Court, Index of Campaign Giving, Democrats Babbitt, African American, Index of Campaign Work, George Bush, Jesse Jackson, Pat Robertson, Greek Orthodox, Paul Tsongas, Jack Kemp, John Kessel, Bill Clinton, Ronald Reagan, Federal Election Commission, Los Angeles Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Surprise Me!
Citations (learn more)
8
books
cite this book:
See all 8 books citing this book
- Unfree Speech: The Folly of Campaign Finance Reform by Bradley A. Smith in Back Matter (1), and Back Matter (2)
- Women and Elective Office : Past, Present & Future by Clyde (editor); Thomas, Sue (editor) Wilcox in Front Matter
- The Values Campaign?: The Christian Right and the 2004 Elections (Religion and Politics series) by John C. Green on page 53
- Gay Rights, Military Wrongs: Political Perspectives on Lesbians and Gays in the Military (Garland Reference Library of Social Science) by Craig A. Rimmerman in Front Matter
- The Political and Institutional Effects of Term Limits by Marjorie Sarbaugh-Thompson in Back Matter
See all 8 books citing this book
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