Ron Zemke is one of today's most sought-after maangement consultants, The Service Edge is required reading for every executive and manager interested in reaping the benefits of customer care--and in getting one-up on the competition.
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what went wrong, what went right,
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This review is from: The Service Edge: 101 Companies That Profit from Customer Care (Hardcover)
in view of the 2008 financial situation, it's fascinating to look at these accounts of companies in 1989 and see which are still strong. Peters proposes five operating principles of successful companies, and discusses hospitals, airlines, manufacturing, retailing, food, automotive, etc.
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