Amazon.com: Seven Steps to a Successful Business Plan (9780814406489): Al Coke: Books
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Seven Steps to a Successful Business Plan [Hardcover]

Al Coke (Author)


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Book Description

December 15, 2001 0814406483 978-0814406489 1st
In-depth planning is essential to the ultimate success of any company. But this clear and complete book shows that it doesn't have to be difficult! Cutting out the unnecessarily complicated, traditional planning approach, this straight-talking guide walks readers through the steps to arrive at a simplified business plan that's focused on what the business needs.

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About the Author

Coke is a recognized authority on organization behavior, assessment, and change management.

Product Details

  • Hardcover: 336 pages
  • Publisher: AMACOM; 1st edition (December 15, 2001)
  • Language: English
  • ISBN-10: 0814406483
  • ISBN-13: 978-0814406489
  • Product Dimensions: 10.4 x 7.4 x 1.4 inches
  • Shipping Weight: 2.1 pounds
  • Amazon Best Sellers Rank: #2,243,330 in Books (See Top 100 in Books)

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Inside This Book (learn more)
First Sentence:
This chapter introduces the concept of a company story and shows you how to analyze your story against an established business growth line. Read the first page
Key Phrases - Capitalized Phrases (CAPs): (learn more)
Successful Business Plan, Seven Steps, Henry Ford, United States, North America, Baton Rouge, General Motors, Wall Street, Land Rover, Microsoft Word, Nortel Networks, Quarter Performance Review
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