- ISBN-10: 0307888363
- ISBN-13: 978-0307888365
- Average Customer Review: 4.9 out of 5 stars See all reviews (14 customer reviews)
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Sexy Little Numbers: How to Grow Your Business Using the Data You Already Have
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Top Customer Reviews
You can tell it's written by an intellectual.
Go down to the bookstore and check it out on the shelf, then come back to Amazon.com and pay 1/3rd of the price.
A first-class business read.
The writing style and content make data a compelling subject.
Hard to put down and worth picking up time and time again.
I liked that they used their own experiences for their clients in this book. To me it shows that this approach works with pros and that it is an approachable subject if you put some effort into understanding your data.
Most Recent Customer Reviews
As a full disclosure I should tell you that I used to work with Dimitri at Ogilvy and had the chance to review an advance copy of this book. Read morePublished 14 months ago by Rohit Bhargava - Author | Speaker | Nice Guy
It's a rare business book that can both inspire with 10,000 foot views of industry trends, and then take you through the steps for executing on those ideas. Read morePublished on October 8, 2012 by Douglas A Schumacher
Sexy Little Numbers is a great book with inspiring examples on how to retrieve and use data to improve marketing efforts. Read morePublished on September 21, 2012 by dimitris
I am not a marketing guru but I own a small business and this bookhas helpe me unlock keys that will fundamentally change my approach to communicating with my customers.... Read morePublished on September 9, 2012 by mrs gladwell