2 of 3 people found the following review helpful:
5.0 out of 5 stars
Informative for mattress shoppers and retail sales associates, May 27, 2010
This review is from: Shop for Sleep and Survive the Bite: How to Shop for a Mattress and Save Money in the Cold White Sea of Deception (Paperback)
Ron Czarnecki provides a very informative book with terrific insights into the retail mattress business. All consumers and mattress retail professionals should read and absorb this book.
The purchase of a mattress is an underrated expense. One third of our lives is spent on a mattress. Our quality of sleep determines our health, mental alertness, and psychological health. Yet when consumers enter the retail environment the purchase quickly shifts to product specifications, price, and the current promotion. "Shop for Sleep and Survive the Bite" articulates the important aspects of purchasing a mattress and provides a quality overview of the areas to concentrate on.
As a an indvidual involved in the retail mattress industry the past fifteen years I highly recommend this book for all mattress retail sales associates. The product tutorial and consumer insights will assist each sales associate to better understand the product and, most importantly, the consumer.
Congratulations to Ron Czarnecki on following his passion for sleep and providing a valuable service to consumers and sales associates.
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2 of 3 people found the following review helpful:
5.0 out of 5 stars
A small price to pay for what you get in return., April 28, 2010
This review is from: Shop for Sleep and Survive the Bite: How to Shop for a Mattress and Save Money in the Cold White Sea of Deception (Paperback)
This is a great informative book for those looking for a mattress, but really some of the advice will even help you when shopping for other items. As someone who is in mattress sales, I can tell you that my job is made harder by some of our competitors that don't play fair. Buyer beware! Ronald does a great job in exposing some of their not-so-honest tactics. I recommend this book for anyone that is looking for a better mattress, and it also would make a great gift!
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4.0 out of 5 stars
Great book - take the fear out of shopping for your mattress!, September 5, 2011
This review is from: Shop for Sleep and Survive the Bite: How to Shop for a Mattress and Save Money in the Cold White Sea of Deception (Paperback)
If you're like me, you dread the thought of shopping for a new mattress because of feeling overwhelmed by all of the choices and potentially being taken advantage of by a less than ethical industry. The author of this book clears up a lot of the confusion associated with this process and explains the factors that contribute to the confusion. This book also exposes many of the tricks used by people in the industry to profit unfairly from unsuspecting customers. He offers a step by step process for getting the best value for your dollar. It's written in a very straightforward manner and is an enjoyable read. My last bed shopping experience was horrible and I wish I had read this book beforehand.
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