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Shortcut: Getting Through To People Who Slow You Down Paperback – June 21, 2011

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About the Author

Brian Tolle is a partner at The Re-Wired Group, a business development consultancy that uses Demand-Side Innovation to drive the creation and commercialization of new products, services, brands and businesses. His work focuses on designing strategies to secure employee buy-in to organizational change as well as influencing consumer behavior through Re-Wired's Jobs-to-be Done framework. He has an undergraduate degree in psychology from The Catholic University of America and a graduate degree in organization development from Loyola University Chicago.

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